U Black unveils ‘Unico’: pure gold spurs with gemstones, totally customizable. Created by master goldsmiths and designers boasting the craftsmanship of the highest made in Italy jewelry. A personalized jewel that moves; come from an ancient and prestigious past, designed to charm, molded to last. Exclusive since every dream, every love, is unique.

VICENZA, Italy – January 12th, 2018 – From now on the dream comes true. The constant pursuit of an elegant perfection – axis around which horsemanship revolves – takes shape. That of a precious object whispering in all its refined lustre: “Dream. Desire. Love. Dare more, dare to choose the perfection inside you“.

U Black introduces ‘Unico’, pure gold spurs with gemstones. Totally customizable, with personalized measurements and molds, as well as cuts and finishes, to the smallest detail. The new Collection (https://gold.u-black.com/en.html) is an exclusive experience, not only in name. Since every dream – every love, every desire – of women and men riding a horse is different and unique. Wearing Unico spurs means living a new paradigm of equestrian style, completely modelled on a real, specific person.


Created by hand, Unico spurs are available in yellow, white and rose gold. Embellished with 100% certified precious stones such as diamonds, sapphires, rubies, emeralds. Shaped by Italian artisans who, with ancient gestures and new technologies, enhances a tradition of extraordinary refinement and elegance.

But how does a dream come true? The most talented U Black’s craftsmen mold the perfect shape, according to the indications and personalizations of the most daring dreamers. They are master goldsmiths from Valenza – the world-renowned gold district – and designers specialized increations for international gold and jewelry companies.

The latter study the design and ergonomics of the spurs. The jewelers, finally, realize the dream. There are endless games of lights and colors that can arise, just because each piece tells a different story. This is what turns a luxury jewel into an exclusive style icon.

The only common denominator shared by all the spurs created is the special U Black alloy, specifically patented to guarantee, together with sophistication and beauty, resistance and durability over time.

U Black s.r.l. | www.u-black.com

Piazzale T. Fraccon, 8 – 36100 Vicenza, Italy


With Unico, U Black offers the possibility to wear one’s spurs as an authentic precious jewel. Which means to bring the equestrian fashion and lifestyle world back to its origins. To an ancient past in which spurs were not just a technical instrument but first and foremost a symbol of distinction and belonging to an elite.

The magic of Unico is therefore born in history, making us feel part of an ancient and prestigious dream. An experience reserved only for those who have the audacity to get into the most absolute black, that of U Black, which asks to be open to an aesthetic made of pure emotions and thusoverwhelming. Which also means discovering the powerful mystery of pure black, where the contrasting and totalizing sensations evoked by the dichotomous spirit of horseback riding is concealed: elegance and solidity, refinement and strength, tenacity and harmony.

Institutional notes

U Black is an Italian manufacturing business born in Vicenza, in the North of the country, thanks to the love for horses and style of its founder. Pure black is the fil rouge of all of the collections which include accessories for the horse – blankets, saddle pads, bonnets, saddle covers, stirrup covers and bandages and for the rider – and spurs for the rider.

Social: www.instagram.com/ublackrider/ ; www.facebook.com/Ublackrider

Media Contact
Company Name: U Black
Contact Person: Silvia M. Blakely
Email: silvia.blakely@u-black.it
Phone: +39 3480653478
Address:Piazzale T. Fraccon 8, 36100
Country: Italy
Website: www.u-black.com