Nelly Bly\’s riveting movie 10 Days In A Madhouse comes to North Hollywood, CA, beginning March 4th at the Laemmle Noho 7 Movie Theatre

“10 DAYS IN A MADHOUSE and Mother of Investigative Journalism NELLIE BLY Expand into North Hollywood at Laemmle NoHo 7 on March 4th as part of Women’s History Month, Oscars Qualifying Run and Ongoing US Theatrical Release.”

10 Days In A Madhouse closely follows the true story of fearless 23-yr-old  journalist Nellie Bly risking everything including her own life and sanity as she fearlessly goes undercover into Blackwell’s Island Women’s Insane Asylum in order to expose the conditions and treatment of the patients.

Lauded newcomer Caroline Barry stars as Nellie Bly alongside Christopher Lambert (Hail, Caesar!, Highlander, Greystoke: Legend of Tarzan, Mortal Kombat) who portrays the troubled head doctor of the asylum, Dr. E.C. Dent.

History meets history. Laemmle (pronounced LEM-lee) Theatres is a chain of movie theaters in the Los Angeles area with an impressive pedigree and history.

Many may not know the name Laemmle and the family’s impact on the movie industry, but without their imprint, the Hollywood landscape would look very different today.

It began with Carl Laemmle who founded Universal Pictures. Carl Laemmle was born on 17 January 1867 in Laupheim, in the Kingdom of Württemberg, in Germany, to a Jewish family, the son of Rebecca and Judas Baruch Lämmle. His parents were born with the same surname, and were first cousins. He emigrated to the United States in 1884, settling in Chicago. He married Recha Stern there, and worked there for almost 20 years. He and his wife had a son, Carl Laemmle, Jr.

After moving to New York, Carl Laemmle Sr. got involved in producing movies, forming Independent Moving Pictures (IMP); the city was the site of many new movie-related businesses. On April 30, 1912, in New York, Laemmle of IMP, and several movie companies merged their studios to incorporate the Universal Film Manufacturing Company, with Laemmle assuming the role of President. In 1915, the studio moved to 235 acres of land in the San Fernando Valley, California and Universal Pictures was born.

In a chilling letter, dated Dec. 5 1935, from Kurt Laemmle, Carl Laemmle’s cousin, to his brother Max, Kurt urged his brother and parents to flee the Nazis and move to America.

Max followed his brother’s advice and the German-born brothers launched their theater chain in 1938. Max and uncle Kurt, cousins of Universal Pictures founder Carl Laemmle, bought their first movie theater in the Highland Park neighborhood of Los Angeles in 1938.

Today the 78-year-old Laemmle Theatres chain is owned and operated by Robert Laemmle, son of co-founder Max Laemmle, and Robert’s son Greg Laemmle.

During the 21st century, the Laemmle venues have come to be known as the “Path to Oscar Qualifying” since a large proportion of Oscar Nominees have premiered in Los Angeles at the Laemmle Theatres.


The Laemmle NoHo 7 is located in North Hollywood in the heart of the NoHo Arts District, next door the the The Academy of Motion Picture Arts and Sciences and a couple of blocks from the Millennium Dance Studio where superstars such as Britney Spears, Selena Gomez, Usher, Justin Timberlake, Jennifer Lopez and Diddy have rehearsed.

The Laemmle NoHo 7 featuresstate-of-art digital projection in all auditoriums, with full stadium seating in the two largest auditoriums and modified stadium seating in the smaller auditoriums. All auditoriums have high-backed leatherette rocker seats with extra-wide row spacing.

March is Women’s History Month. Come Celebrate with the spirit of Nellie Bly, named by Life Magazine, “One of 100 Women Who Changed the World.” 

10 Days In A Madhouse opens at the Noho 7 beginning March 4th.

10 Days In A Madhouse stars Caroline Barry as Nellie Bly, called the next great actress of our generation, Christopher Lambert from Highlander and Kelly Le Brock from Weird Science. 
Fans can follow 10 Days In A Madhouse at, on FacebookTwitter IMDB and Instagram.

Media Contact
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