Frontier Dental Lab Launches Direct-to-Consumer Website to Educate, Entertain and Connect

November 29th, 2022 – Frontier Dental Lab unveiled its new website,, as a major part of its direct-to-consumer campaign. The website makes veneer education fun with colorful, bite-sized videos. Potential patients learn about veneers, and the process of getting a smile makeover and are provided with a before/after smile simulation before being connected with Trusted Frontier Dentists. 

Finding accurate information about veneers can be difficult with everything that is posted on social media. Prospective patients have questions from “Does my dentist do veneers?” to “Does the procedure hurt?” to “Who can I trust?” to “How long does it take?”

Frontier Dental Lab is making it easier than ever to learn about veneers through its education-based social media channels. Viewers are taken behind the scenes at the lab to see how FrontierVeneers are made. Popular questions and misconceptions about veneers are answered and addressed in Frontier’s video series, Veneers Explained, on Instagram and TikTok.

Frontier’s Chief Marketing Officer, Gil Villavecer, says, “Our goal is to Educate, Entertain and Connect. With Frontier Dental Lab, we have over 25 years of experience working with Top Cosmetic Dentists to give you the right information. Too often, it’s dramatized, but we give you good, consistent information to share or help you decide. We also take an extra step by connecting you with a Trusted Frontier Dentist.” 

Patients can receive a before/after smile simulation using Frontier’s proprietary software. They send a selfie, and Frontier sends them a simulation that shows them what their new smile could look like with FrontierVeneers. The simulation creates an emotional connection and helps them get excited and imagine the possibilities of what a new smile could bring: increased confidence and self-esteem. 

Connecting patients with a Trusted Frontier Dentist makes it easier for them to ensure they get the best treatment possible. Doctors also benefit from getting these leads generated by Frontier because they would not have come to them otherwise.


Frontier Dental Lab Group helps dentists succeed. The group of dental labs, including Frontier Dental Lab, specializes in veneers, implants, dentures and full-service dental lab products and restorations. Frontier helps dentists market their practices on social media and other channels through Frontier’s direct-to-consumer campaigns.

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