Zac Cooper Atlatl Software Director of Sales Discusses Four Signs a Company May Need Visual CPQ

In the dynamic YouTube video series, Open Mic: Manufacturing Industry Conversations, Marc Murphy, CEO of Atlatl Software is joined by Zac Cooper Director of Sales. In this episode, the two leaders talk about the four signs that a company may need visual CPQ (configure, price quote). To view the video, go to:

Cooper shared, “The four signs a company needs visual CPQ are: 1) The sales team is unable to manage complex quote requests and product configurations at the sales level. 2) The lengthy sales process is costing the company. 3) The company misses out on opportunities because sales team is not able to respond to customer demands in a timely manner. 3) There are high overhead costs from expensive stakeholders that are a part of the operation.

Industry 4.0 continues to be recognized as the next industrial revolution and explanation for the massive digital transformation of manufacturing and factory environments. To date, this movement has largely focused on the automation of shop floor systems and support applications of additive manufacturing, 3D printing, and sensor analytics.

Atlatl Software is exhibiting at ProMat 2019 from April 8-11 in Chicago, IL at Booth S3968. Additionally, they are offering an educational seminar offered twice titled, “Sales: The Best Play in Your Digital Transformation Playbook.” The seminars are on April 8 at 12:00 pm in Theater C and on April 11 at 12:00 pm in Theater E.

About Atlatl Software:

Charleston, SC-based, Atlatl Software ( is changing the way manufacturers and distributors sell. The suite of sales applications is empowering the highest performing companies to sell faster, more efficiently, and increase revenue.

  • Quickly create 2D, 3D, and augmented reality configurations based on specific engineering rules.
  • Increases speed and accuracy of configuration and quoting process.
  • Produce dynamic sales approval drawings of products as they are configured.
  • Instantly generate professional quotes with dynamic pricing.
  • Efficiently manage the sales pipeline from lead to close, all on a mobile device.
  • Digitally share pricing information and receive pipeline data from the distribution network.

Follow Atlatl Software on Twitter @Atlatlsoftware

Media Contact
Company Name: ATLATL Software
Contact Person: Chris Beaudin
Email: Send Email
Phone: (540) 335-1801
Address:658 King St
City: Charleston
State: SC
Country: United States