Website downtime can also be caused by software or hardware issues. A website is basically a program executed by a computer (the web-hosting server). And like any software, program bugs and coding issues can happen, either during its initial design or during periodic upkeep. These errors in the software programming can cause anything from poor performance to loss of service.
Similarly, server hardware performance can wane over time. Like any machine, a server’s internal parts can suffer wear and tear. In turn, this causes a gradual decrease in performance over the system’s service life. But among the causes of website downtime, one reason stands as the most nefarious: cyberattacks.
A cyberattack is a malicious assault done by cybercriminals. They manipulate one or more computer systems to attack other computers or computer networks. A cyberattack can disable computer systems, alter their programming, steal data, or usurp the control of certain functionalities of target computer systems. The next step of the attack is the use of infected computers as launch points for new attacks.
According to experts, computer hacking of this level happens every minute. Of all companies with internet operations, more than half have experienced some form of cyberattack. There are web-based attacks, phishing and social-engineering attacks, and infection of malicious codes and botnets. More than half of companies also experience one of the most notorious kinds of cyberattacks: the distributed denial-of-service attack (DDoS).
A DDoS attack inundates a web hosting server with simultaneous service requests using a group of hacked computer systems. This assault overloads the web hosting server and crashes it.
How much does website downtime cost a business? Figures vary because the cost depends on the size and volume of website transactions that a business may have. However, conservative estimates put the cost of outages to average-sized businesses at $5,000 per minute or more than $300,000 per hour.
What does an online business owner do to protect itself against potentially ruinous events? Several things can be done. Choosing a reliable web hosting service is one. A favorable service should not only have high uptime reliability (of at least 99.95%) but must also have built-in measures to counter cyberattacks. Online businesses can also employ third-party network security providers to provide DDoS protection and web security for their websites.
But there is a simple and inexpensive solution in managing the risk of security threats: getting website monitoring services. Website monitoring is a web service that monitors the web stats and key performance metrics of a website. The main tracking parameters are uptime and page load speed. Less important but still very informative measures tracked are visitor count, page views per visitor, etc.. And when talking about web monitoring service providers, one stands out as an excellent choice for businesses in terms of comprehensiveness of services, reliability, ease of use, and value for money: Website Success Tools.
Website Success Tools offers a line of monitoring services that help businesses safeguard against security threats and loss of service. Each offering has been carefully developed to meet the needs of businesses in maintaining Quality of Service (QoS).
For starters, there is Uptime Monitoring. As the name implies, this service monitors a web hosting server’s uptime performance. It does this by running a specific set of service tests such a network ping, trace routing, and timing server response. It does these tests at regular intervals, as short as once a minute. The results are collected and analyzed by the monitoring system. When a serious hosting service issue is detected, such as one indicating a cyberattack, an alert is sent out automatically to notify the client business of the pending situation.
Another monitoring service offered by Website Success Tools is Page Speed Monitoring. Simply stated, this service monitors the responsiveness of a website. It detects sluggishness or inefficiencies when pulling-up a website or when navigating through web pages. This service measures a lot of performance parameters such as page load time, rendering times, first-input-delay, and so on.
A hostile attack can introduce rogue programming, alter, or damage the coding of a website. These actions negatively impact the normal functioning of a website. An attack can cause page speed to suffer. But this is quickly detected by Page Speed Monitoring. And like uptime monitoring, clients receive quick alerts of performance issues.
Website Success Tools offers other specialized types of monitoring and web diagnostics services. Preparedness is key. All of the bespoke services provide security threat detection that allows online businesses to shorten resolution time and mitigate downtime effects.
Company Name: Balance Pro LLC
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