Market Highlights
Unified communications refer to a gamut of services which administer communication to offer the cellphone users with access to messaging, integrated voice, video applications, and collaboration. Gradually businesses are embracing the BYOD (bring your own device) framework which has proven to be the key aspect for development of the unified communications market. The reports published by Market Research Future outlines the different factors driving the demand for worldwide unified communication markets. Unified communications structure meets the need for consolidating enterprise communications that encompasses telephone services, email, and instant messaging services into a single system. The world is rapidly adopting the concept of mobile internet and is customizing them accordingly. Mobile internet has transformed the usual form of communication. Additionally, the increasing incidents of mergers and partnerships in the unified communications sector drives the market substantially. For instance, in August 2019, Ingram Micro Inc and Atos announced a partnership for distribution rights in the UK which grants rights to Ingram Micro to allocate the Atos unified communications and collaboration (UCC) portfolio, promoted under the Unify brand.
Furthermore, the service providers come up with competitive pricing for internet packages and call rates, resulting in rising adoption of unified communications. The upgraded product offerings coupled with the easy availability of personal communication devices, have led to rising demand for unified communications. The demand for smooth operability and easy accessibility for unified communications among enterprises also accelerate the unified communications demand. The market for unified communications represents a promising future with the demand for artificial intelligence witnessing a consistent growth along with its high adoption rate. Cloud computing, emergence of 5G technology, Internet of Things (IoT), and virtual reality, are some of the technologies that greatly influence the development of the unified communications market. Overall, the expanding demand for unified communications is driven by the need for smooth communication attained by the means of a reliable medium.
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Segmentation:
As per the reports published by Market Research Future (MRFR), the unified communications market is segmented based on application, product type, region, and end users. Based on application, the market is segmented into contact center, video, telephony, conferencing, unified messaging, and others. Based on product types, the market is segmented into cloud-based and on-premise. Based on regions, the market is segmented into Asia Pacific (APAC), Europe, North America, the Rest of the World. Based on end-users, the unified communications market is segmented into diverse verticals that include education, IT & telecom, healthcare, government, BFSI, enterprises, retail, and others.
Regional Analysis
Europe and North America markets are likely to dominate the demand for unified communications market owing to the presence of key players in these markets. Additionally, the inclination towards rapid adoption of innovative technology collectively with the prevalence of advanced infrastructure is estimated to drive the growth of unified communication systems within the Europe and North America markets. Besides, increasing acceptance of unified communications within the government sectors also act as a potential driving force behind the expanding demand of unified communications within Europe and North America markets. Asia Pacific market reflects a promising market growth for unified communications owing to its emerging markets such as China and India. Additionally, the spurring amount of industrialization and urbanization taking place within the market makes it a lucrative region for players to invest into and run businesses. Besides, the rising population coupled with the increasing per capita income within the developing economies of China and India, makes APAC a prospective market for unified communication systems.
Key Players
The global unified communications market is dominated by key players such as NEC, Aastra, Google LLC, Siemens Enterprise Communications, IBM Corporation, Verizon, Avaya Inc., Asnet, Star2Star, Mitel, Orange, Hewlett-Packard, Microsoft Corporation, NTT, RingCentral, Connect Solutions, Cisco Systems, Huawei, Unify, Alcatel-Lucent S.A., At&T, and others.
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