Charlotte, NC – October 11, 2019 – Idea Incubator Inc. is innovating again. This time the product design company is drawing from its founder, Marni Peters’, experience as a massage therapist. After a personal battle with plantar fasciitis, Marni and her team began working on a self-care tool that would assist and help resolve foot pain. After two years of trial, re-evaluation, and redesign they are about to deliver the best new self-care tool to keep foot pain at bay.
According to a survey by the American Podiatric Medical Association (APMA), completed in May 2014, “Nearly 8 out of 10 Americans have experienced foot pain and those who suffer from chronic foot pain are significantly more likely to have pain in other parts of their body.”
“As a massage therapist, I realized foot pain was an epidemic and wanted to offer something everyone could use at home to help prevent and resolve foot pain. There are plenty of products on the market that address foot issues, but none that allow you to use the techniques we use as massage therapists. The patent pending Foot Therapist™ fills that gap,” explains Marni. “The Foot Therapist is designed to be an adjunct to the multi-disciplinary approach that is needed to create healthy feet. In addition to self-care at home, professional help can assist you in addressing the root cause of your pain,” says Marni.
The Foot Therapist is like having a massage therapist at home 24/7. It uniquely targets the small muscles and fascia of the foot to help relieve tight, strained tissue. The ultimate goal is for everyone to enjoy happy, healthy, flexible feet.
Marni and her team launched The Foot Therapist™ on Kickstarter October 1, 2019. They need to raise $30,000 to bring this tool to life. Having dealt with the headaches associated with overseas manufacturing, they decided to look closer to home. They successfully found a reputable manufacturer in their hometown. “Knowing we have all the pieces in place to create a beautiful, functional, self-care tool is exciting. It’s also exciting to work with a manufacturer who shares our values regarding the environment and quality of work. We want our tool to last as long as you need it; and perhaps be passed on to the next generation,” Marni says.
About Idea Incubator Inc.
Idea Incubator Inc. was founded in Gastonia, North Carolina, by mother of two, former airline executive, massage therapist, Marni Peters. Marni intends to continue creating practical, functional products for our modern active world, while mentoring and setting an example for her children of the modern female entrepreneur.