LONDON – June 11, 2021 – Triptcip has built a new NFT hub that helps electronic music artists create stunning visuals for their music and generate an independent income stream through auctions. The NFT hub combines the creative world of electronic dance music with the ever-changing world of cryptocurrency in order to give artists more freedom.
In an industry that is saturated with streaming platforms and record labels, many artists have found themselves with little freedom when it comes to their creative works. Approximately 2 million artists that contribute to the global recorded music industry at the moment. Additionally, this industry earned a revenue of $19.1 billion in 2019 alone, yet artists are only making 12% of what the music industry is making.
“Music artists are regularly forced to put their music on different digital streaming platforms with multiple layers of middlemen,” says Triptcip founder Mike Vercoelen. “Alternatively, they have to accept exploitative deals from record labels in order to reach a broader audience or monetize their music. With the rise of NFTs and blockchain technology, established artists can receive long-overdue appreciation, new artists can be discovered, and music lovers can be involved in ways previously not possible.”
Triptcip’s creative NFT hub is designed to give artists more agency while helping them promote themselves. Their visual sequencing tool Void lets music artists create responsive, trippy visuals for their tracks without having to rely on visual artists.
Void is a lot of fun and a creativity gold mine. The tool offers over 7,000 customizable, psychedelic visuals, which can all be blended, tweaked, mixed, and looped in interesting ways. The upcoming expansion for integrating images, 3D models, and text, will provide even more flexibility for artists to create truly unique visual experiences.
Triptcip has plugged into the potential that NFTs offer in making creative industries fairer to their participants. And created a new way for electronic music artists and their fans to engage in the new creative economy.
Triptcip is a UK-based startup which has combined the worlds of music and cryptocurrency to liberate music artists and offer them a unique experience. Their creative NFT helps music artists around the world to create stunning visuals for their music without having to rely on visual artists. The company is comprised of a small team of dedicated web and crypto developers with a passion for electronic music, music production, visual art, etc.