Industrial journalist, TR Cutler was recently profiled in the November issue of Manufacturing Outlook e-zine. Cutler discussed how manufacturers will prosper in 2021 with a consistent and constant message. Read the entire article here.
According to Cutler, “Achieving media coverage is a good way to build a manufacturer’s profile, increase a well-earned reputation, and communicate messaging to target audience customers. Posting a single published feature article is not enough; it must provoke the implementation of cross-promotional PR strategies which exponentially increase the reach of the media coverage.”
Advising manufacturers to issue at least three press releases a week is often met with shock. Most have no clue what could be announced with that level of frequency. The answer is simple, if the doors are open today, there is something to say today.
Only with this frequency can editors and 8000 members of the propriety Manufacturing Media Consortium find something to announce. Competitors are shouting virtues and differentiators. Cutler insists that, “Silence is not an option for manufacturers to succeed in 2021.”
Jacket Media is the parent company of Manufacturing Outlook e-zine. The publication highlights current manufacturing trends.
About TR Cutler, Inc.
Thomas R. Cutler is the President and CEO of Fort Lauderdale, Florida-based, TR Cutler, Inc., the largest manufacturing communication firm worldwide with four dozen industry experts and thought leaders on staff. Cutler is celebrating the 22-year anniversary of the Manufacturing Media Consortium.
During COVID-19 Cutler is advising manufacturers, industrial leaders, supply chain professionals, and C-level executives how to best navigate Q1 2021 and beyond.
Cutler has authored more than 8,000 articles for a wide range of manufacturing periodicals, industrial publications, and business journals. Cutler is the most published freelance industrial journalist worldwide, and more than 4700 industry leaders follow Cutler on Twitter daily at @ThomasRCutler.
Company Name: TR Cutler Inc.
Contact Person: Thomas R. Cutler
Email: Send Email
Address:3032 S. Oakland Forest Dr. S-2803 Unit 2803
City: Fort Lauderdale
Country: United States