The global toddler wear market size is expected to reach USD 283.27 billion by 2025, according to a new report by Grand View Research, Inc. It is anticipated to expand at a CAGR of 6.22% during the forecast period. Availability of a wide range of products coupled with rising population, especially in emerging economies is projected to drive the growth. Rapidly evolving consumer goods industry in developing regions such as Asia Pacific and Middle East and Africa coupled with product premiumization is projected to further fuel the product demand.
The rise in product innovation and new product launches is anticipated to contribute to demand for toddler wear. Excessive use of harmful chemicals and toxins in conventional cotton clothing can cause skin diseases such as dermatitis among children. Rising consumer awareness regarding these harmful effects is projected to drive the demand for toxin-free and organic cotton, especially across the developed countries. As a result, market players focus on product innovation to manufacture comfortable and safe toddler wear.
Offline distribution channel is anticipated to continue holding the leading market share over the forecast period. Availability of a wide range of products across different designer stores, fashion stores, and mass merchandisers contribute to the segment growth. Moreover, availability of dedicated extra space provided for baby wear in these stores bodes is anticipated to positively influence the growth of the segment.
North America is anticipated to continue holding the leading market share over the forecast period. In U.S., the retail sales of clothing stores exceeds USD 15 billion on monthly basis. Rise in the revenue of retail sales in the apparel market is anticipated to propel growth of the regional market for toddler wear. The existing key market players focus on expanding their product portfolio to introduce infant and children wear. Most of them strive to leverage their existing brand image while targeting young parents.
Asia Pacific is expected to register the fastest CAGR during the forecast period. Factors such as the availability of trendy styles, product innovation, and rising disposable income are anticipated to propel the regional demand for toddler wear. The market is characterized by a few initiatives, such as, product innovation, regional expansion, mergers and acquisitions, and online sales.
Toddler Wear Market Report Highlights
• In terms of revenue, apparel product segment is projected to ascend at a CAGR of 5.63% over the forecast period
• Offline distribution channel held the leading market share of over 79.37% in 2018
• North America led the global toddler wear market in 2018 with a value share of 34.39%
• Asia Pacific is projected to register the fastest CAGR owing to increasing disposable income of consumer in countries such as India, South Korea, China, and Japan
• The market is highly competitive in nature with the presence of key players such as Carter’s, Inc.; Adidas AG; Benetton Group S.r.l.; The Gap, Inc.; and Nike, Inc.
• Various manufacturers concentrate on new product launches, capacity expansion, and product innovation to cater to the rising demand for toddler wear
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Toddler Wear Market Segmentation
Grand View Research has segmented the global toddler wear market on the basis of product, distribution channel, and region:
Toddler Wear Product Outlook (Revenue, USD Billion, 2015 – 2025)
Toddler Wear Distribution Channel Outlook (Revenue, USD Billion, 2015 – 2025)
Toddler Wear Regional Outlook (Revenue, USD Billion, 2015 – 2025)
• North America
• Asia Pacific
• Central & South America
• Middle East & Africa
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