Global Thermal Underwear Market is likely to touch USD 3.1 billion at a 6.2% CAGR between 2019- 2024, according to the new report by Market Research Future (MRFR). Thermal underwear, or long johns, or long underwear, simply put, is a modern vocabulary, relative than general underwear for keeping warm. It comes in thin to normal and is lightweight. Thermal wear comes under different categories such as undergarments/innerwear that includes nightwear, sports and leisure wear, leggings, and socks. Besides this, the other categories include kid’s inners, women’s inners, and men’s inners. These are basically made from cotton polyester blend fabric or cotton with box weave texture. Today, with innovations in this industry, new varieties are also available made of polyester, such as capilene fabric. 100% wool or wool-blends are also used for making thermal underwear. Sets, bottoms, and tops are the different types of thermal underwear that are available for men, women, and unisex.
Various factors are propelling the global thermal underwear market growth. According to the new MRFR report, such factors include changing climatic conditions as this helps to keep the body warm at an extremely cold weather, technological advances, advances in product development, and burgeoning demand for thermal garments. Additional factors fueling market growth comprise the growing popularity of thermal garments, increasing awareness, mass market penetration, urbanization, and globalization. The demand for such underwear has pushed manufacturers in innovating and developing new & innovative product line that offers multiple health benefits and is better in taste. This again, is adding market growth.
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On the contrary, the presence of counterfeit products and the effect of the COVID-19 outbreak may limit the thermal underwear market growth over the forecast period.
Key players profiled in the Global Thermal Underwear Market growth include Aditya Birla Fashion & Retail Limited (India), Lux Industries Limited (India), Floso (UK), Rothco (Ireland), L.L. Bean Inc. (US), Gildan Activewear Inc. (Canada), Thatchreed Ltd (UK), Sub Zero Technology Ltd (UK), and Komar Brands (US). Industry players have encompassed several strategies to create a niche in the market as well as cater to the consumers growing needs such as mergers & acquisitions, partnership, collaborations, joint ventures, geographic expansions, contracts, extensive research and development activities, new product launches, strategic alliances, and more.
The MRFR report gives an inclusive segmental analysis of the Global Thermal Underwear Market report based on distribution channel, end user, material type, and product type.
By product type, the global thermal underwear market is segmented into sets, bottoms, and tops.
By material type, the global thermal underwear market is segmented into blend, wool, synthetic, and cotton.
By end user, the global thermal underwear market is segmented into unisex, women, and men.
By distribution, the global thermal underwear market is segmented into non-store based and store-based. The store-based segment is segmented into specialty stores, supermarkets and hypermarkets, and others.
Based on the region, the global thermal underwear market report covers the growth opportunities and recent trends across North America, Europe, the Asia Pacific (APAC), & the Rest of the World (RoW). Of these, North America will dominate the market over the forecast period. Cold weather, coupled with various innovative products and new designs introduced by industry players are adding to the global thermal underwear market growth in the region.
The global thermal underwear market in Europe will hold the second-largest share over the forecast period.
The global thermal underwear market in the APAC region is predicted to grow at a fast pace over the forecast period.
The global thermal underwear market in the RoW is predicted to have sound growth over the forecast period.
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