The Heavy Equipment Exchange to Exhibit Exclusive Technology During IEDA’s Annual Meeting and Expo

AUSTIN, TX – The Heavy Equipment Exchange, the world’s first online, dealer-only wholesale marketplace for the global trade of both on-and off brand heavy equipment, announced today that it will be exhibiting at the annual Independent Equipment Dealer Association (IEDA) Meeting & Expo, a highly anticipated annual event, bringing together reputable IEDA member dealers from around the world.

“We are excited that THE Exchange recently joined IEDA as a member and are thrilled they have jumped in with both feet to host a booth at this year’s IEDA event,” said Kristen Williams, IEDA Executive Director. “The IEDA focuses its efforts on providing opportunities to its members that result in increased sales and THE Exchange has the ability to do just that.”

THE Exchange will be presenting their smart, patent pending, secure, cloud-based SaaS platform which accelerates transactions to create a stronger bottom line by bringing together vetted original equipment and IEDA dealers at booth #207 during the event, which takes place in Orlando, FL on February 13th-16th.

“Exhibiting at IEDA gives us an invaluable opportunity to engage and connect with respectable IEDA dealers from across the globe,” said John Fleming, CEO THE Exchange. “We have developed a new technology that dealers, and their bottom lines, will strongly benefit from and we are excited to be able to demonstrate that during IEDA.”

By developing the first online wholesale marketplace, THE Exchange has created a new way to purchase equipment. The wholesale price guidance tool is designed to assist serious buyers and sellers interested in fast transactions and return on invested capital. Wholesale prices are determined on the website by pulling over 600,000 data points from various auction and industry sales statistics in addition to current actual priced transactions.

THE Exchange facilitates efficiency while reducing costs by aggregating buyers and sellers in a specialized wholesale marketplace. Utilizing its state of the art technology, THE Exchange will enable more transactions faster at normalized market pricing. Connecting decision makers in a dynamic trading environment provides higher dealer margins and lower cost to move surplus, off-brand trade-ins, and reduce lost sales with increased effectiveness of invested capital.

Attend the IEDA Annual Meeting & Expo to learn how THE Exchange is helping to shape the future of the heavy equipment industry.

About The Heavy Equipment Exchange

The Heavy Equipment Exchange (THE Exchange) is the world’s first, dealer only, private online wholesale marketplace for the global trade of used heavy construction, earthmoving and related equipment. THE Exchange accelerates cross-brand trade by bringing together original equipment and independent dealers on a smart, patent pending, secure, cloud-based SaaS platform. Global Exchange members connect and work directly with one another to instantly buy or sell inventory in an easy to use secure and trusted environment eliminating middlemen and pricing inefficiencies. By linking decision makers in a real-time transactional environment, THE Exchange facilitates fast transactions at normalized market prices, for higher margins and less cost.

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Media Contact
Company Name: THE Exchange
Contact Person: Dana Summers
Phone: 334-663-4424
City: Austin
State: TX
Country: United States