The study reveals that SMS Firewall Market is trending in North America region. The various sectors such as media and entertainment, government, BFSI and among others are adopting the firewall solution in North America regions to provide secure transfer of data across the channel. A recent trend in smart technologies is boosting the firewall market.
The study signifies that the A2P traffic is witnessing a strong growth across enterprises. The trend of high adoption of firewall and growing demand of new cloud technology will boost the communication services market in future. Cloud-based firewall solutions to ensure the security of messages are opted by the Mobile network operators.
The SMS Firewall Market is growing rapidly over 10.5% of CAGR and is expected to reach at USD $3.31 billion by the end of forecast period.
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The growing demand for cloud-based solutions has created a need for safe and secure operational measures. Major companies are trying to cement their position through mergers and acquisitions and also by research & developments. For instance, in 2016, Tata Communications Limited had joined hands with Anam Technologies Ltd. to enhance mobile user experience.
Market Research Future (MRFR) recognizes the following companies as the key players in the firewall Market: SAP SE (Germany), AMD Telecom S.A. (Greece), Tata Communications Limited (India), Twilio Inc. (US), Cloudmark, Inc. (US), Global Wavenet Limited (Australia), NetNumber, Inc. (US), Defne Telecommunication A.S. (Turkey) and NewNet Communication Technologies (US) among others
The global SMS Firewall Market has been segmented by type, service, organization, and end-user.
By type, the segments are, application to person (A2P), person to application (P2A), and others. The A2P segment is touted to grow the maximum during the forecast period (2016-2023). Almost all the industry verticals are now relying on A2P such as banking, finance, travel, and healthcare. These types of are spam free and expected to take the global market demand to new levels.
Service-wise segmentation includes, A2P, fraud, unstructured supplementary service data (USSD), send routing info, signaling errors, and others. USSD is quite similar to that of service, but it comes with a specific time frame within which the transaction can only take place. A2P have various implementations, such as alerts, one-time passwords (OTP) verifications, and promotional messages.
Organization-based segmentation is comprised of small and medium scale enterprises (SME) and large-scale enterprises. Various SMEs are adopting cloud-based solutions owing to its cost-effective nature and flexible structure. This can boost the market further during the forecast period.
By end-user, the market is segmented into media & entertainment, BFSI, retail & wholesale, telecom & IT, manufacturing, healthcare, government, industrial, education, and others. The telecom & IT sector holds a significant market share owing to their extensive usage of cloud-based firewalls. Industrial sectors are also showing rapid growth and expected to register a considerable CAGR over the forecast period.
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Region-wise segmentation includes North America, Europe, Asia Pacific (APAC) and Rest-of-the-World (RoW).
The U.S. leads the North America firewall market as various aggregators and MNOs have already started implementing firewalls on a large-scale. Hence, the market during the forecast period is expected to receive a boost from this region. The sale can further aggravate with the implementation of non-stringent laws by Federal Communications Commission (FCC).
APAC is expected to register the maximum CAGR during the forecast period. Various mobile operators are implementing firewalls to protect any malpractices. Due to an astounding mobile subscriber base, the network providers are all trying to serve their customers better by providing maximum security. Hence, a healthy market competition is expected to develop with fewer chances of price wars.
RoW has also started implementing various firewalls after recent cyber-attacks. As per the reports published by FireEye Dynamic Threat Intelligence (DTI), the regions of UAE, Saudi Arabia, and Qatar have been riddled with cyber-threats and spoofs in recent times and have been forced to implement latest firewall technologies.
Table of Contents
1 Market Introduction
1.2 Scope of Study
1.2.1 Research Objective
1.3 Market Structure:
1.3.1 Global Firewall Market: By Type
1.3.2 Global Firewall Market: By Services
1.3.3 Global Firewall Market: By Deployment
1.3.4 Global Firewall Market: By Organizations
1.3.5 Global Firewall Market: By End User
1.3.6 Global Firewall Market: By Region
2 Research Methodology
2.1 Research Type
2.2 Primary Research
2.3 Secondary Research
2.4 Forecast Model
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