The global smartphone market size is expected to grow from USD 520.3 billion in 2018 to USD 2297.8 billion by 2025, at a CAGR of 16.4% during the forecast period.
According to Market Research Future, the market for smartphones has been segmented on the basis of type, operating system, distribution channel, input device, and region.
A smartphone is a cellular phone that runs on an operating system and functions as a portable version of a computer. The operating system provides various features such as access to web pages and faster web browsing using 4G and 3G data networks and Wi-Fi support, along with mobile broadband, files download, games and movies, with the fundamental feature of communication with the help of messages and video chats. Currently, smartphones are widely used in Asia-Pacific, Europe, and North America.
Based on type, the market has been segmented into media-centric smartphones, entry-level smartphones, and performance smartphones. The media-centric smartphone segment has been sub-segmented into music smartphones, navigation smartphones, gaming smartphones, and camera smartphones.
Based on operating system, the market has been segmented into Android, iOS, and Windows. The Android segment is expected to dominate the operating segment. However, iOS is expected to grow at the higher CAGR during the forecast period.
Based on input device, the market has been segmented into touch screen and keypad. Touch screen market is expected to dominate the input device segment during forecast period.
Based on distribution channel, the market has been segmented into OEM, retailer, and e-commerce. The e-commerce segment is expected to dominate the distribution channel segment. However, retailers segment is expected to grow at the highest CAGR during the forecast period.
As per the research conducted by Market Research Future and the report published by them, the market for smartphones has been segmented on the basis of operating system, type, input device, and region. On the basis of type, the market has been categorised into entry-level smartphones, performance smartphones, and media centric smartphones. The media centric smartphone category has been sub segmented into navigation smartphones, music smartphones, camera smartphones, and gaming smartphones. Media centric type of smartphone is likely to rule the type segment under the smartphone market. On the other hand, performance smartphones are anticipated to develop at the largest CAGR throughout the estimation period. On the basis of operating system, the smartphone market has been segmented into iOS, Windows, and Android. The Android segment under smartphone, is estimated to rule the operating segment. Nonetheless, iOS is likely to develop at the largest CAGR throughout the assessment period. On the basis of distribution channel, the market has been segmented into Other Equipment Manufacturer, e-commerce, and retailer. The e-commerce segment is anticipated to lead the distribution channel segment. On the other hand, the retailers segment is likely to expand at the highest CAGR throughout the estimation period. On the basis of input device, the market has been segregated into keypad and touch screen. Touch screen market is estimated to rule the input device segment over the assessment period.
The global smartphone market has been segmented, by region, into North America, Europe, Asia-Pacific, and the rest of the world.
North America is expected to grow at highest CAGR during the forecast period due to the early adoption of emerging technologies, the presence of global players, and suitable infrastructure support. However, the market in Asia-Pacific is expected to dominate the smartphone market. The rapid industrialization in India and China is expected to drive the smartphone market in Asia-Pacific during the forecast period. The major countries identified to witness high growth in Asia-Pacific are China, Japan, India, and South Korea. While Europe is expected to grow at a stable rate during the forecast period.
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The prominent players in the smartphone market are Samsung Electronics Co. Ltd (South Korea), Apple Inc. (US), Google LLC (US), Xiaomi Corporation (China), Lenovo Group Limited (China), OnePlus Technology Co., Ltd (China), Microsoft Corporation (US),Nokia Corporation (Finland), Huawei Technologies Co. Ltd (China), Guangdong OPPO Mobile Telecommunications Corp., Ltd (China), Vivo Communication Technology Co. Ltd (China), HTC Corporation (Taiwan), Sony Corporation (Japan), ZTE Corporation (China), LG Electronics Inc. (South Korea), and Panasonic Corporation (Japan) among others.
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