Description
The bark of the sassafras tree, Sassafras albidum or the vine of Smilax ornate is used to make a sweet soft drink. This drink is popularly called root beer in North America. It is found as both alcoholic and non-alcoholic. Sometimes there is caffeine added to it but mostly it free of caffeine and also can be found in carbonated or non-carbonated form. The commercially produced root beer is generally flavored with artificial sassafras. They use processed extract taken from the factory or from herbs and roots which is yet to be processed.
The report elaborately discusses the potential of the Root beer market. It primarily analyzes the global Flat Glass capacity, production, value, consumption, status and forecast. Moreover it focuses on the key Flat Glass manufacturers and studies the applications, end-users, market share and development plans in next few years. It describes and more accurately, analyzes the significant trends and factors driving or inhibiting the market growth. Lastly, it analyzes the opportunities in the market for stakeholders by identifying the high growth segments.
Market Players
The main market players of this popular product are Craft, A&W Restaurants, Sage Mixology Company, Dr. Pepper, Snapple Group, Crazy Uncle, Mill Street Brew Hall, and Seagram
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Segmentation
The global root beer report has its foundation in a segmentation based on type and application. This gives the report a better scope of revealing possible growth areas that can be exploited well to increase the profit margin.
Based on type the segmentation of the root beer market includes alcohol presence, flavor, and caffeine. On the basis alcohol presence, it is either alcoholic or non alcoholic. The flavors of the root beer include vanilla, wintergreen, cherry tree husk, licorice root, nutmeg, acacia, anise, molasses, cinnamon, sweet birch, and nectar. The other form of segmentation is based on the basis of caffeine presence.
The consumption of these soft drinks extends to regional areas because of the increase in the acceptance of western culture and relaxation. Increasing disposable income among the working class population allows the customer to go out more to restaurants and bars and spend more on it.
Regional Market
The analysis of the regional market stands primarily on the analysis of growth inducing factors, market restraints and recent developments. This provides a deeper knowledge of the regional market and the demands of the local users. The analysis of each these regions depends solely on the product, the technology and the end users.
The regional root beer markets includes North America, Europe, the Asia region and the Middle East Africa
In Europe the regions considered to be the prominent end users are Western Europe including Germany, France, Italy, Spain and the rest of Western Europe. The other half comprises Eastern Europe and Asia Pacific. In Asia Pacific the primary regions are China, Japan, India, Republic of Korea, Australia and the rest of Asia Pacific. The other regions include the Middle East Africa.
Industry News
An attempt6 to enter the Guinness book of World Records was made the City Creek in Utah under the title of longest line of Root bear consumption.
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Table of Contents
1 Industry Overview
2 Industry Environment (PEST Analysis)
3 Root Beer Market by Type
4 Major Companies List
5 Market Competition
6 Demand by End Market
7 Region Operation
8 Marketing & Price
9 Research Conclusion
Continued…
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