Richard Schueler’s Guide for Making Money on YouTube

Making money from YouTube has been quite simple as uploading great content, garnering millions of views, and earning a share of advertising revenue. Now, content creators have access to numerous ways to monetize their content. In addition to advertising, this can comprise corporate sponsorships from a major brand, merchandise sales, or fan funding.

Richard Schueler as a well-known YouTuber says that content creators are not paid by YouTube for the videos they upload. To make money on YouTube, you have to allow monetization in your YouTube account settings. From there, you have options to join the YouTube Partners Program or have your videos listed on YouTube Premium.

The first step to making money on YouTube is to join the YouTube Partner program. The partnership offers content creators access to special tools, such as the ability to monetize their videos via Google Adsense. To qualify, content creators should have at least 1,000 subscribers and 4,000 hours of accumulated watch time over the earlier 12-month period.

YouTube monetizes videos via display, pre-roll, and other advertising formats. Advertisers pay based on clicks and impressions. YouTube takes 45% for itself and offers the content creator 55% of this revenue. Content creators should adhere to advertising guidelines. Content that includes adult content, foul language, violence, and other subjects will not have ads placed against them. This can comprise conversation about sensitive news events.

The number of views you get does not associate with revenue earned. If your video gets thousands of views but no one watches or clicks the ad, you would not make any money. This is because of YouTube’s criteria for billing advertisers: a viewer must click an ad or watch the ad in full for you to get paid. But, with the release of YouTube Premium, you no more need to depend on advertisers to create engaging or alluring ads to earn revenue.

Richard Schueler believes that despite many challenges, people who are able to entice a large and loyal following can make a substantial income on YouTube. Thus, Youtubers get ad revenue when someone sees overlay, display, or video advertisements on their channel. 

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