Plastisols are suspension mixtures of polyvinyl chloride (PVC) materials and plasticizers. They are not water-soluble and possess favorable properties, including fire-resistance, chemical-resistance, heat-resistance, and corrosion-resistance, which make them ideal for use in various applications such as coatings, moldings, and adhesives and sealants. Plastisols are also used as inks in the textile and automotive industries. The global plastisol market size is projected to reach $40.4 billion by 2023, growing at a CAGR of 7.5% during 2018-2023.
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The market growth is mainly driven by growing demand of plastic inks for coating and textile-printing applications. Plastisol are a blend of polyvinyl chloride (PVC) materials and plasticizers. They are mainly used as inks for printing fabrics and home furnishes (cushion and furniture cover).
Globally, Geographically, APAC has been leading the global plastisols market in terms of size, with respective estimated volume and value contributions of 46.1% and 42.7% in 2017. The leading position of the region is powered by high consumption of ink materials, high plastisol production capacity of regional players, and high economic stability. The market in the region is also characterized by technological innovations and increasing demand from the textile and transportation industries. Additionally, the growth of the automobile industry is expected to lead to a surge in the demand for plastisols in the region.
In addition, major global players are establishing export-oriented facilities in the APAC region, which is further expected to lead to an increasing demand for plastisols. The shift of textile and apparel manufacturing plants from the U.S. and Europe to APAC countries, due to the availability of low cost raw material and labor is further expected to fuel the market growth in the region.
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Most of the players in the global plastisols market are serving customers in more than 10 countries; moreover, leading players offer the product to varied industries. PolyOne Corporation, PolyBlend UK Ltd., Fujifilm Holdings Corporation, and hubergroup Deutschland GmbH are the major players in the market, with a strong headcount base and product portfolio. Besides, these companies also enjoy a prominent global presence.
PolyOne Corporation is estimated to hold the largest share in the global plastisols market. The largest share of the company in the market is attributed to its exclusive product portfolio which is comprised of wide plastisol range. These products include Geon glide vinyl plastisols, Geon non-phthalate plastisols, Geon vinyl plastisols, and Wilflex screen printing inks. Additionally, the acquisition of Rutland Plastic Technologies (a formulator of screen printing inks and materials) by the company has further strengthened its position in the screen printing ink field and has expanded its specialty color portfolio.
Some of the major players operating in the global plastisol market are Croda International Plc, Fujifilm Holdings Corporation, PolyOne Corporation, hubergroup Deutschland GmbH, PolyBlend UK Ltd., Lancer Group International etc.
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