Global Automotive Over-The-Air (OTA) Updates Market is expected to register a CAGR of 22.2% during the forecast period. The growth of the market is driven by various factors such as increasing instances of vehicle recalls and growing deployment of connected car devices in vehicles. However, the growth of the market can be hindered due to lack of adequate infrastructure in developing countries.
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Automotive Over-The-Air Updates Market Key Players:
The prominent players in the global automotive over-the-air (OTA) updates market include HARMAN International (US), Robert Bosch GmbH (Germany), Delphi Automotive (UK), NVIDIA Corporation (US), Microsoft Corporation (US), Airbiquity Inc. (US), Continental AG (Germany), Denso Corporation (Japan), Garmin Ltd. (US), and Infineon Technologies AG (Germany).
Automotive Over-The-Air Updates Market Overview
The Global Automotive Over-The-Air (OTA) Updates Market is expected to be valued at USD 8,775.5 Million by 2025, with a CAGR of 22.2% during the forecast period (2019–2025).
The report covers market segmentation and drivers for a better glimpse of the market in the coming years. The global automotive OTA updates market is projected to register exponential growth over the forecast period due to the increasing number of connected cars and electric vehicles globally. Moreover, OEMs are investing in OTA updates solutions in order to provide ease of updates to the car owners. Currently, there are several global technology players such as Airbiquity Inc. and Verizon Communications, Inc., who have entered the automotive OTA updates market. These providers are investing significantly in research and development to offer secured and cost-effective OTA updates solutions to the car manufacturers.
Global Automotive Over-The-Air Updates Market Segments Analysis:
The global market is segmented on the basis of technology, application, propulsion, vehicle type, and region.
On the basis of technology, the market has been segmented into Firmware Over-The-Air Technology (FOTA) and Software Over-The-Air Technology (SOTA).
On the basis of application, the market has been segmented into Electronic Control Unit (ECU), Infotainment, Safety & Security, Telematics Control Unit (TCU), and Others.
On the basis of propulsion, the market has been segmented into ICE and electric vehicle, whereas electric vehicle segment is further sub-segmented into battery electric vehicle (BEV), hybrid electric vehicles (HEV), and plug-in hybrid electric vehicles (PHEV).
On the basis of vehicle type, the market has been segmented into passenger car and commercial vehicle.
Over-The-Air Updates For Automotive Market Regional Analysis
Geographic analysis of the global automotive over-the-air updates market spans across North America, Europe, Asia Pacific, and rest of the world (RoW).
In 2018, North America was the leading market with a market value of USD 959.9 million. The regional market value is expected to reach USD 3,244.4 million by 2025, with an impressive 19.5% CAGR during the forecast period.
Europe is expected to witness moderate growth in the global automotive over-the-air updates market, owing to the technological advancements in the automotive sector, the increasing instances of vehicle recalls, and the growing use of connected cars. Furthermore, the increasing implementation of automotive OTA updates across Austria, Sweden, Finland, the Netherlands, and Ireland, among other European countries, is expected to drive the market growth in the rest of Europe.
Asia-Pacific is expected to register the highest growth over the forecast period in the global automotive over-the-air updates market. This growth can be attributed to the growing production and uses of the lithium-ion batteries for electric vehicles (EVs), which in turn drives the growth of EVs in the Asia-Pacific; hence the demand for OTA updates will also surge. The regional automotive over-the-air updates market is expected to be valued at USD 1,407.5 million by 2025 at a CAGR of 25.7% during the forecast period.
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List Of Tables:
TABLE 1 GLOBAL AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET: BY REGION, 2018–2025
TABLE 2 NORTH AMERICA: AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET: BY COUNTRY, 2018–2025
TABLE 3 EUROPE: AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET: BY COUNTRY, 2018–2025
TABLE 4 ASIA-PACIFIC: AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET: BY COUNTRY, 2018–2025
TABLE 5 ROW: AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET: BY REGION, 2018–2025
TABLE 6 GLOBAL AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET, BY TECHNOLOGY, BY REGIONS, 2018–2025
TABLE 7 NORTH AMERICA: AUTOMOTIVE OVER-THE-AIR (OTA) UPDATES MARKET, BY TECHNOLOGY, BY COUNTRY, 2018–2025
Continued…
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