Organizations across the country continue to face rising turnover costs and shrinking employee commitment, yet many leaders still treat retention as an afterthought. A new book by organizational development and change practitioner Dr. Ransford M. K. Addo is challenging that approach. The Art of Retention: The 9 Strategy Changes Needed to Retain Valued Employees presents a research-based framework designed to help companies understand why employees leave and what leaders can do to keep their best people long term.
The book introduces nine strategic shifts supported by empirical evidence, case studies and practical examples. It guides leaders through essential areas such as onboarding, psychological safety, performance management, leadership behavior, reward systems and long-term succession planning. Rather than treating retention as a number to monitor, the book positions it as a cultural commitment that affects every part of the employee experience.
Dr. Addo’s work emphasizes that organizations lose more than talent when turnover rises. They lose stability, innovation and the relationships that move work forward. He argues that leaders who treat talent as partners, not placeholders, are the ones who build teams that stay engaged and aligned with organizational goals.
“Retention is not a metric; it is a mindset. Transform turnover into triumph. Where talent thrives, success follows,” Dr. Addo writes. “When people feel invisible, they leave long before they walk out the door. When people feel valued and supported, they stay.”
Unlike many leadership or HR books that offer generic advice, The Art of Retention is grounded in research and structured for real-world use. It gives leaders and HR teams actionable tools to strengthen culture, address hidden drivers of turnover and build systems that help employees grow. The book also serves as a resource for students, researchers and educational institutions looking to deepen their understanding of employee retention.
The Art of Retention is available in both paperback and eBook formats. ISBNs: Paperback: 9798318816376 eBook: 9798318816383
The Art of Retention is now available Amazon, Walmart, Barnes and Noble, IngramSpark, and all major retails across the states and globally. Leaders, HR professionals and organizations seeking evidence-based solutions to improve employee retention can visit Dr. Addo’s website for more details.
About the Author
Dr. Ransford M. K. Addo is an Organizational Development and Change Practitioner with years of experience helping teams strengthen culture and navigate complex transitions. His background includes consulting across industries, contributing to leadership development initiatives at the United Nations and teaching management and leadership courses at the college level. He holds a Doctor of Management in Organizational Development and Change and a Master of Arts in Management and Leadership. His work blends academic rigor with practical insight to help organizations build healthier, more resilient workplaces.
About the Book
The Art of Retention provides a comprehensive framework for improving employee retention through evidence-based strategy, cultural awareness and effective leadership practices. It serves as a practical guide for executives, HR professionals, managers and scholars committed to building workplaces where people want to stay and thrive.
Media Contact
Company Name: The Art of Retention
Contact Person: Dr. Ransford M. K. Addo
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Country: United States
Website: https://ransfordaddo.com/