An auto repair and body shop, Manuel’s Body Shop in Culver City, CA has been in the automotive industry since 1970. That’s 50 years of servicing the community of Culver City, providing premium quality work, and giving excellent customer service.
But that’s not all they strive to do.
Manuel’s Body Shop or coined as “MBS” is making its digital presence known and this is giving them an advantage over their fellow body shops that focus on traditional platforms such as flyers, ad placements in physical locations, and word-of-mouth.
Sure, those methods used to work during the old days, but now times are changing and most businesses are making their presence known through digital platforms.
While some body shops are still relying on traditional marketing, MBS strives to innovate the auto repair and body shop industry and here’s how:
MBS has a sleek website design
If you go on Manuel’s Body Shop website, you’ll notice a modern design compared to other websites. This sleek design is easy to navigate, plus its user interface is compatible with desktops, tablets, and mobile. No matter which device is used to access the site, you’re sure to find a great experience.
Social media presence
Social media is a great way to create brand awareness. MBS utilizes facebook, linkedin, and instagram to increase engagement and brand awareness in the community. This auto body shop in culver city is always active when posting new content on their social media platforms.
Utilizing digital ads
Digital ads are a great way to advertise to your business since it’s much less than your over-the-line ads such as television and billboard placements. MBS uses digital search ads so when customers search for a term like “body shop near me,“ Manuel’s Body Shop can appear in the search results.
Consistent with reviews
Great reviews built the reputation of their business. From Yelp to Google, customers are definitely satisfied when it comes to their services and this gives them a substantial advantage over the other body shops in the area.
Investing in aesthetics
A great business also has great visual aesthetics. If you look at Manuel’s Body Shop online, at the shop, or social media, you’ll find that they have invested in making their body shop look as presentable as possible. Repainting and updating the shop, high quality images and video, and upgrades on modes of communication are some the invests that this has made.
Multiple ways to a free estimate
Free estimates is something that MBS is known for. Now you can call, email, submit a form, or even text them for your inquiry for auto body work.
Manuel’s Body Shop is only beginning its digital journey and we’re all looking forward to its evolution in the next 50 years.