Luxury Watch Market Hit $9.3 Billion By 2025 Due To Increasing Trend Of Using Luxury & Limited Edition Watches | Grand View Research, Inc.

Luxury Watch Market Hit $9.3 Billion By 2025 Due To Increasing Trend Of Using Luxury & Limited Edition Watches | Grand View Research, Inc.

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According to a report published by Grand View Research, a key factor driving the demand is an increasing trend of using luxury watches, along with limited edition watches with numerous styles as a status symbol among adults.

The global luxury watch market size is expected to reach USD 9.3 billion by 2025, expanding at a CAGR of 4.3% over the forecast period. Increasing consumer preference to purchase luxury watches as a style statement is expected to have a strong impact on the market growth. Furthermore, the increasing importance of e-commerce portals including Amazon and Flipkart as a selling medium for providing access to limited edition watches is projected to expand the industry size over the next few years.

An increasing number of aristocratic women in Western European countries including Germany, France, and the U.K. who wear intricate watches on the wrist is expected to remain a prominent trend. Furthermore, new product launches in Unisex collection by companies including Rolex, Cartier, and Tag Heuer are projected to expand the buyer reach over the next few years.

Mechanical products accounted for the largest share of more than 75.0% in 2018. Excellent durability due to the presence of Titanium ceramic coatings and PVD coatings in mechanical watches is expected to maintain its lead in the near future.

U.S. luxury watch market size, by product, 2015 - 2025 (USD Billion)

Luxury Watch Market Report Highlights

  1. On the basis of product, in 2018, the mechanical product segment accounted for more than 75% of the market share. A significant population of the business class tends to purchase this product as it can be used as a status symbol.

  2. The electrical products segment is expected to expand at the fastest CAGR of 4.7% from 2019 to 2025. The companies are expanding their product line on smartwatches fitted out with advanced functionality such as heart rate monitor, GPS capabilities, and multisport tracking.

  3. On the basis of the distribution channel, the online channel is expected to witness a CAGR of 6.5% during the forecast period. The growth can be attributed to the several customer-centric services such as value-added offerings, cash on delivery, convenient refund policy, and integrated and centralized customer services.

  4. The offline category accounted for more than 85.0% share of the global revenue in 2018. The major factor contributing to the growth of this segment is the growing consumer preference for purchasing high-end products from retail stores.

  5. The Asia Pacific is expected to be the largest regional luxury watch market over the next few years. Expansion of middle-class income groups in emerging economies including China, India, and Vietnam on account of urbanization and the increasing number of commercial set-ups is expected to promote the use of luxury watches over the forecast period.

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Luxury Watch Market Segmentation

Grand View Research has segmented the global luxury watch market on the basis of product type, distribution channel, and region:

Luxury Watch Product Outlook (Revenue, USD Billion, 2015 – 2025)

  1. Mechanical

  2. Electronic

Luxury Watch Distribution Channel Outlook (Revenue, USD Billion, 2015 – 2025)

  1. Online

  2. Offline

Luxury Watch Regional Outlook (Revenue, USD Billion, 2015 – 2025)

  1. North America

    1. The U.S.

  2. Europe

    1. The U.K.

  3. Asia Pacific

    1. China

    2. Japan

  4. Central & South America

    1. Brazil

  5. Middle East & Africa

    1. South Africa

Key Players in the Luxury Watch Market

  1. Rolex SA

  2. A. Lange & Söhne

  3. Apple Inc.

  4. The Swatch Group Ltd

  5. Bernard Watch Co.



  8. Seiko Watch Corporation

  9. CASIO

  10. Audemars Piguet

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About Grand View Research

Grand View Research is a market research and consulting company registered in the State of California having its headquarters in San Francisco. The company offers syndicated research reports, customized research reports, and consulting services. With Grand View Research, you get an opportunity to understand market trends, insights, and business statistics from a strategic standpoint. With a deep-seated understanding of many business environments, Grand View Research offers business and market intelligence studies and accomplishes more than 300 multi-country market studies.

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