The global lotteries market is a mix of cold and warm sentiments from investors as well as the regulators. In regions where it’s regulated or run and managed by the state, many factors have played a key role in supporting the growth. After all, the state runs lotteries for many reasons. Lotteries market when governed helps the country in terms of social welfare, on the other hand, the administration earns money as only half of the revenue from tickets goes to the prize money.
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China Welfare Lottery
China Sports Lottery
Hong Kong Jockey Club
Francaise des Jeux
Loterías y Apuestas del Estado
Mizuho Bank Ltd.
New York State Lottery
Connecticut Lottery Corporation
Berjaya Sports Toto Berhad
Minnesota State Lottery
Tennessee Education Lottery Corporation
A report by Researcher suggests that economic slowdown has hit the well-loved game badly. Also, the traditional ways of lotteries are being challenged by the online market. In the last five years, a large number of mobile applications including the Poker games have arrived and this sudden change in the market has made a significant impact on the global lottery market.
Analysts believe that despite new rules and a slow economy in different parts of the world, the lotteries market will grow and the market will expand in terms of size. The report covers the data of the lotteries industry from all the regions and countries of the world. The data includes development status, market size and value, and demand.
The global lotteries market is huge and a large number of companies have invested money into the market. In 2016, Alibaba bought China’s agTech, a company that runs many of the state’s lottery terminals. Chinese company Tencent also has a stake in a company that builds video lottery terminals. The report by BIS Reports covers a large number of products available in the lotteries market. The report provides useful data on the following:
- Terminal-based games,
- Scratch-off games
- Sports lotteries
Also, it includes data from both online and offline lottery markets. Terminal-based games have become one of the lottery market’s most popular products.
Private firms in the lottery market have enjoyed healthy growth in the past, but their hopes seem at variance with what the regulators want. For instance, Chinese company agTech believe that their return could double if the authorities support online sales. In China, officials announced that the lottery-ticket system, which is fast-paced, needs to be slowed down. The decision is being taken keeping the worries about money-laundering in mind.
The global lotteries market report by BIS Reports covers all the countries and regions including:
- North America – United States, Canada
- South America
- Asia – China, India, Japan, Korea
- Europe – France, Germany, Italy, UK
- Others – Middle East, GCC, Africa
Facts to consider
The global lottery market witnesses billions in sales every year, but one of the challenges the market is facing is lack of transparency. Tech companies have identified this opportunity and after cryptocurrency and banking, the blockchain is being introduced to the lottery market to build a transparent, more consumer-friendly environment.
A deal between two tech companies in Nigeria is aiming to bring decentralized ledger technology across Africa and Nigeria. According to a report, Nigerians alone spent approximately US$400 million per day on lotteries and several other games in 2016. Within a year, this number increased and is expected to rise.
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