According to a report, “Lingerie Market Size, Share & Trends Analysis Report By Type (Brassiere, Knickers), By Distribution Channel (Multi Brands Stores, Online), By Region, And Segment Forecasts, 2019－ 2025”, the rise in millennial population, and growing spending power is likely to propel the market growth during the forecast period. The demand for lingerie products is on rise due to the demand for regular wear fabrics.
Growing concerns for flexible fabric for lingerie is a major driver for market demand. For instance, there is a huge demand for products such as polyester, satin, lace, lycra, sheer, and cotton. Lingerie designers are emphasizing on creating products with lace, embroidery, luxurious materials, and brighter hues, which is expected to drive the market over the forecast period. Consumers are more inclined towards color, fabric, and style, which is encouraging the manufacturers to introduce trendy lingerie suitable for various activities. For instance, Jockey offers a wide range of nursing and sports brassieres.
Companies, in an effort to tap the large customer base are focusing on offering products in trendy designs and shapes that are suitable for various purposes to help the customers choose the right lingerie. For instance, manufacturers have been expanding their product portfolio by including brassiers and knickers appropriate for everyday wear, bridal attire, sportswear, beach purpose, and seamless to name a few.
Lingerie Market Report Highlights:
Brassiere dominated the market and held a share of more than 50.0% in the past few years.
Europe dominated the global market in 2018 and generated a revenue of USD 11.4 billion.
APAC is expected to witness the fastest growth and account for a share of about 19.0% by 2025.
The online distribution channel is expected to expand at a CAGR of 7.8% over the forecast period, driven by increasing popularity and penetration of e-retailers and company owned online websites.
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Grand View Research has segmented the global lingerie market on the basis of type, distribution channel, and region:
Lingerie Type Outlook (Revenue, USD Billion, 2015－2025)
Lingerie Distribution Channel Outlook (Revenue, USD Billion, 2015－2025)
Multi Brand Stores
Lingerie Regional Outlook (Revenue, USD Billion, 2015－2025)
Central & South America
Middle East & Africa
List of Key Players for Lingerie Market:
L Brands Inc.;
Wolf Lingerie SA;
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Women Wear Market – https://www.grandviewresearch.com/industry-analysis/women-wear-market
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