Lew Weiss and Tim Grady interviewed Chris Beaudin, Director of Marketing for ATLATL Software in Manufacturing Talk Radio podcast discussed visual selling, the method of the future for companies presenting their products to customers. Listen to the interview here.
Beaudin is a veteran of the manufacturing space, with over ten years spent guiding sales, leading brands and devising strategic initiatives. During this time, he saw tremendous opportunities to innovate the modern selling experience. From his work with leading retail partners and channel sellers he saw first-hand the needs for transformation. With this in mind he joined ATLATL Software seeking to drive this wave of change with a new visual selling strategy. Believing in the power of these new technology’s abilities to impact the buying experience, Beaudin now focuses his time educating the market on the power of visualization, in bringing products to life digitally, and in accelerating their process through better sales experiences.
About Jacket Media:
Jacket Media is the voice of manufacturing and industrial business. Lewis Weiss is the founder and President of Jacket Media, the parent media company which produces the flagship program Manufacturing Talk Radio, as well as The WAM Podcast (Women And Manufacturing) with host Frances Brunelle, Manufacturing Outlook ezine, Where’s Willie, Full Time with Amy Nicklaus, and Manufacturing Matters with Cliff Waldman.
Weiss, best known as the host of Manufacturing Talk Radio, the leading industrial podcast for the past six years, with more than 400 guests and more than a million downloads, has gained wide respect and audience.
Through these varied and innovative media vehicles Jacket Media recently entered into a formal strategic alliance with manufacturing journalist, Thomas R. Cutler, founder of the 7000-member Manufacturing Media Consortium and is also the CEO of TR Cutler, Inc.
In 2020 this partnership will allow aggressive cross-promotion of the content throughout all Jacket Media channels. Aggressive PR and social media campaigns will broaden the audience, positioning Jacket Media to a top leadership role in telling the fascinating stories and news of manufacturers and capturing industrial trends and outlooks in real-time.
Additionally, there will be a new in-depth sponsorship program introduced in early 2020 allowing thought leaders a regular contribution format and comprehensive communication channels to review products, people, trade shows, events, and trends. Customer profiles will prove especially important keeping the challenge of manufacturing today and the corresponding solutions in front of all Jacket Media readers and listeners.
Follow Lew Weiss on Twitter at @Jacket Media Co. Follow Cutler on Twitter at @ThomasRCutler.