Global In-App Advertising Market
WiseGuyRerports.com Presents “Global In-App Advertising Market Size, Status and Forecast 2018-2025” New Document to its Studies Database. The Report Contain 97 Pages With Detailed Analysis.
Description
This report focuses on the global In-App Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the In-App Advertising development in United States, Europe and China.
In-app advertising is a form of advertising through smartphones wherein the advertisements are integrated into the mobile applications. With adaption of digital marketing and smartphones penetration worldwide, there are lucrative opportunities for in-app advertising worldwide.
The global in-app advertising market is primarily driven by the increasing smartphone penetration and increased use of various smart phone applications, which the consumers use regularly such as Facebook, WhatsApp among others. Among various smart phone applications, the messaging applications will have a significant effect on the in-app advertising market as the consumers use the messaging applications on a regular basis compared to other smartphone applications. It is expected that the smartphone messaging applications will gain a billion new users in the next few years, which in turn will drive the market for in-app advertising market globally. Moreover, the increase in the number of smart phone applications downloads from google play store, iOS store will also drive the market for in-app advertising market globally. However, the technicality issues like the testing of advertisements for in-app advertising for different smartphone software’s like android and iOS are time-consuming as both software’s display contents differently which might pose as a restraint to the in-app advertising market globally.
In 2017, the global In-App Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.
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The key players covered in this study
Chartboost
Flurry
Inmobi
Millennial media
Mopub
…
Market segment by Type, the product can be split into
Standard Banner Ads
Interstitial Ads
Hyper-local Targeted Ads
Rich Media Ads
Video Ads
Native Ads
Market segment by Application, split into
Messaging
Gaming
Online Shopping
Ticketing
Others
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
Complete Report Details @ https://www.wiseguyreports.com/reports/3338310-global-in-app-advertising-market-size-status-and-forecast-2018-2025
Table of Contents -Major Key Points
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global In-App Advertising Market Size Growth Rate by Type (2013-2025)
1.4.2 Standard Banner Ads
1.4.3 Interstitial Ads
1.4.4 Hyper-local Targeted Ads
1.4.5 Rich Media Ads
1.4.6 Video Ads
1.4.7 Native Ads
1.5 Market by Application
1.5.1 Global In-App Advertising Market Share by Application (2013-2025)
1.5.2 Messaging
1.5.3 Gaming
1.5.4 Online Shopping
1.5.5 Ticketing
1.5.6 Others
1.6 Study Objectives
1.7 Years Considered
………………
12 International Players Profiles
12.1 Chartboost
12.1.1 Chartboost Company Details
12.1.2 Company Description and Business Overview
12.1.3 In-App Advertising Introduction
12.1.4 Chartboost Revenue in In-App Advertising Business (2013-2018)
12.1.5 Chartboost Recent Development
12.2 Flurry
12.2.1 Flurry Company Details
12.2.2 Company Description and Business Overview
12.2.3 In-App Advertising Introduction
12.2.4 Flurry Revenue in In-App Advertising Business (2013-2018)
12.2.5 Flurry Recent Development
12.3 Inmobi
12.3.1 Inmobi Company Details
12.3.2 Company Description and Business Overview
12.3.3 In-App Advertising Introduction
12.3.4 Inmobi Revenue in In-App Advertising Business (2013-2018)
12.3.5 Inmobi Recent Development
12.4 Millennial media
12.4.1 Millennial media Company Details
12.4.2 Company Description and Business Overview
12.4.3 In-App Advertising Introduction
12.4.4 Millennial media Revenue in In-App Advertising Business (2013-2018)
12.4.5 Millennial media Recent Development
12.5 Mopub
12.5.1 Mopub Company Details
12.5.2 Company Description and Business Overview
12.5.3 In-App Advertising Introduction
12.5.4 Mopub Revenue in In-App Advertising Business (2013-2018)
12.5.5 Mopub Recent Development
………..CONTINUED
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