How Global Companies Are Using ‘Mastering Business Storytelling’ to Train and Align Executive Teams

How Global Companies Are Using 'Mastering Business Storytelling' to Train and Align Executive Teams
Not just a book—a strategic toolkit for global executives.
Global companies are using ‘Mastering Business Storytelling’ to train leaders, align teams, and drive impactful results through strategic communication.

Following a successful launch, ‘Mastering Business Storytelling‘ by global executive coach and leadership strategist Taty Fittipaldi is already gaining traction in boardrooms and executive training programs around the world. Companies are not only reading the book—they’re using it to shift culture, sharpen communication, and speed up decision-making across teams.

From improving cross-functional collaboration to easing resistance during major implementations, organizations are leveraging Fittipaldi’s storytelling frameworks to unlock alignment and accelerate momentum on mission-critical initiatives.

“Fittipaldi blends compelling narratives with practical frameworks to demonstrate how storytelling can bridge cultures, build trust, align teams, and drive results.”Subramanya Gunda, Author.

Designed for executives, HR leaders, and change agents in multicultural and high-stakes environments, Mastering Business Storytelling has quickly evolved from a leadership read to a transformational toolkit. The book is already being adopted in leadership development programs, corporate trainings, and internal communication revamps.

“Fittipaldi clearly knows her audience. Her experience as a global executive shines through… It felt like a personal coaching session in book form.”Bruce Miller, Author.

“It hits that rare sweet spot between practical and profound… Whether you’re running a global team or simply trying to get buy-in for a big idea, this book will help you craft stories that truly resonate.”GolfWell Book Reviews.

Fittipaldi’s message is clear: storytelling isn’t just a soft skill—it’s a strategic leadership tool. Her book offers neuroscience-backed insights, a cataloging template for personal stories, and a companion PDF filled with actionable resources. Leaders are using the book to:

  • Build trust and cultural awareness across global teams
  • Speed up decision-making by aligning diverse stakeholders
  • Transform change communications into narratives people want to follow
  • Train next-generation executives to lead with clarity and influence


“One of the most valuable parts, in my opinion, is the suggestion to catalog and index your own stories… She even provides a template to help with this process.”
Joyce Ferraz, Global HR Manager

“The companion PDF packed with templates and resources is a fantastic bonus that adds even more value.”The Bourbon-Sipping Bibliophile.

Media Contact
Company Name: Coaching Expatriates LLC
Contact Person: Taty Fittipaldi
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City: Denville
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Country: United States
Website: https://www.coachingexpatriates.com/