The global air purifier market is expected to see a surge in sales, particularly residential air purifiers to witness a high market share during the forecast period.
According to the latest Arizton’s market research report, the air purifier market size to cross $90 billion by 2025, growing at a CAGR of 42% during the forecast period.
Air Purifier Market Growth
The global air purifier market is expected to see a surge in sales, particularly residential air purifier to witness a high market share during the forecast period. Increased urbanization, industrialization, and population rate are also expected to contribute to the market growth. Standalone air purifiers with HEPA filters are expected to have a high market share during the forecast period. Development and innovation, such as wearable and other portable air purifiers and smart purifiers, are also expected to increase the penetration rate. Advances in technology are expected to drive the market in various regions, including China, India, Australia, and others.
Impact of COVID-19
The impact of COVID-19 on the air purifier market has been two-fold with the increase in adoption and decrease in supply (short term). Due to lockdown in various regions, the supply of raw material and whole air purification systems are expected to undergo a major disruption. However, the slow evolving proof of COVID-19 being an airborne disease will hike the demand for air purifiers between 2020 and 2021. The FDA has issued a guideline to provide a policy to expand the availability of sterilizers, air purifiers, and other devices during the public health emergency in March 2020. Air purifiers systems are intended for medical purposes to kill microorganisms in the air. These factors are expected to propel the growth of the air purifier market.
- Market Size & Forecast by Revenue | 2019−2025
- Market Dynamics – Leading trends, growth drivers, restraints, and investment opportunities
- Segmentation – A detailed analysis by technology, application, and geography.
- Competitive Landscape – 5 Key Company Profiles and 26 Other Prominent Vendors
Air Purifier Market – Geographical Analysis
In 2019, China and the US were the biggest players in the global air purifier market. The commercial office space, hospitality industry, airports, and industrial clusters have tremendously contributed to the growth of the air purifier across all regions. The market in North America and Europe are rapidly evolving with the adoption of newer variations in air purifiers on account of stricter policies related to greenhouse gas emissions. This is expected to impact the market concerning the demand for new technology and user-friendly products. The market for air purifiers in Europe is expected to grow due to the rise in disposable income and increase in consumer awareness of the benefits of using air purifiers. Germany, the UK, and France are some of the countries that are expected to generate high revenues during the forecast period. The high demand for air purifiers in North America comes in the form of industrialization and high pollution. The concentration of some pollutants is often higher indoors than outdoors. The demand for residential air purifiers is expected to grow during the forecast period.
In the APAC, Europe, and North America regions, the major players account for more than 60% share of the overall market. There is an immense opportunity for the vendors to expand their business in high polluted areas and densely populated areas. Some European countries are under-penetrated with a large potential to be leveraged. The mergers and acquisitions can help the air purifier companies to extend their penetration level and expansion strategies, which is expected to be the key success factor for the air purifier industry. Most of the vendors are also trying to outplay the competition through differentiated price points, providing discounts, a user-friendly technological interface such as enhancement of features in a smart air purifier, and higher after-sales service than the competitors.
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