The digital printing market is projected to grow from USD 30.2 billion in 2024 to USD 46.2 billion by 2029 at a CAGR of 8.9%. The Research report presents a complete judgment of the market which consists of future trends, digital printing market growth factors, consumption, production volume, CAGR value, attentive opinions, profit margin, price, and industry-validated market data. The digital printing packaging market presents abundant opportunities for growth and innovation, driven by evolving consumer preferences, technological advancements, and sustainability imperatives. Opportunities abound in leveraging digital printing technology to offer customized and personalized packaging solutions that resonate with target audiences, enhance brand differentiation, and drive consumer engagement. Furthermore, the adoption of digital printing enables packaging manufacturers to streamline production processes, reduce time-to-market, and respond swiftly to changing market dynamics. With increasing emphasis on sustainable practices, there are also opportunities to develop eco-friendly packaging solutions using digital printing technology, aligning with consumer demand for environmentally conscious products. Overall, the digital printing packaging market offers a fertile ground for companies to capitalize on emerging trends, expand market share, and establish themselves as leaders in the dynamic and evolving packaging industry.
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By Printing Ink, UV-based is expected to be fastest growing segment during the forecast period
UV-based printing inks offer superior adhesion to a wide range of substrates, including paper, plastic, and metal, ensuring excellent print quality and durability. This versatility enables packaging manufacturers to produce vibrant and high-definition graphics on various packaging materials, enhancing the visual appeal of products on the retail shelf and effectively communicating brand messaging to consumers.
By Printing Technology, Inkjet printing is expected to be fastest-growing segment during the forecast period
One of the key drivers of the rapid growth of inkjet printing in the packaging industry is its ability to handle short print runs and variable data printing efficiently. This capability is essential for meeting the increasing demand for personalized packaging solutions and targeted marketing campaigns, allowing brands to engage with consumers on a more intimate level and drive brand loyalty.
The Variable data printing is expected to experience significant growth during the forecast period.
Variable data printing (VDP) provides packaging manufacturers with greater flexibility and efficiency in managing inventory and production. With traditional printing methods, producing multiple versions of packaging designs for different product variants or regional markets can be time-consuming and costly. However, VDP streamlines this process by allowing for on-demand printing of variable elements, reducing waste and storage requirements while ensuring timely delivery of customized packaging solutions.
By Packaging Type, Labels is expected to experience significant growth during the forecast period.
labels offer brands the opportunity to leverage innovative printing techniques and finishes to create eye-catching designs that stand out on the retail shelf. Digital printing allows for the incorporation of vibrant colors, intricate details, and special effects such as embossing, foiling, and textured finishes, enhancing the visual appeal of labels and elevating brand perception.
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The Pharmaceuticals and healthcare is expected to experience significant growth during the forecast period.
One of the key drivers behind the rapid growth of digital printing packaging in the pharmaceutical and healthcare industry is the emphasis on patient-centric care and medication adherence. By leveraging digital printing technology, pharmaceutical companies can create packaging designs that facilitate better patient understanding of medication usage, reduce the risk of dosage errors, and improve overall medication adherence rates. This personalized approach to packaging not only enhances patient safety but also strengthens brand loyalty and trust.
Asia Pacific is the largest market during the forecast period.
The Asia Pacific region is witnessing significant investments in infrastructure and technological advancements, further driving the growth of the digital printing packaging market. Governments and industry players are increasingly investing in modern printing facilities, digital printing equipment, and research and development initiatives to enhance printing capabilities, improve print quality, and reduce production costs, thereby boosting the adoption of digital printing technology in the packaging industry.
Digital Printing Packaging Companies
The leading players in the digital printing packaging market are DS Smith Plc (UK), Smurfit Kappa Group (Ireland), CCL Industries, Inc. (Canada), Quad/Graphics, Inc. (US), Printpack Inc. (US), Huhtamäki Oyj (Finland), Constantia Flexibles (Austria), THIMM Holding GmbH (Germany), Epac Holdings, LLC (US), Amcor plc (Switzerland), Sonoco Products Company (US), Berry Global Group, Inc. (US), ACME Printing (US), WestRock Company (US), Stora Enso Oyj (Finland), Elanders AB (Sweden).
WestRock Company (US)
WestRock Company engages in the provision of fiber-based paper and packaging solutions. It operates through the following segments: Corrugated Packaging, Consumer Packaging, Global Paper, and Distribution. The Corrugated Packaging segment consists of the sale of containers and other products including displays. The Consumer Packaging segment involves the packaging products such as folding cartons, interior partitions, inserts, and labels. The Global Paper segment focuses on commercial paper operations and generates its revenues primarily from the sale of containerboard, paperboard, and specialty grades to external customers. The Distribution segment distributes packaging materials and other specialty packaging products, including stretch film, void fill, carton sealing tape, and other specialty tapes. The company has a geographical presence in Europe, North America, and Asia Pacific.
DS Smith Plc (UK)
DS Smith is a leading international provider of sustainable packaging solutions, operating across Europe, the Americas, and Asia. Leveraging its expertise in packaging design, manufacturing, and recycling, DS Smith serves a diverse range of sectors, including e-commerce, consumer goods, and industrial products. With a focus on innovation and sustainability, the company offers a comprehensive portfolio of packaging and paper products, alongside specialized services such as supply cycle optimization and packaging consultancy. DS Smith’s commitment to circular economy principles drives its efforts to minimize environmental impact while delivering value to customers and stakeholders, positioning it as a trusted partner for packaging solutions worldwide.
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CCL Industries, Inc. (Canada)
CCL Industries is a global leader in specialty packaging solutions, offering a diverse range of labels, containers, and packaging materials for various industries worldwide. With a presence in over 40 countries, the company specializes in providing innovative packaging solutions that cater to the unique needs of its customers. CCL Industries’ portfolio includes labels for consumer products, healthcare, and automotive applications, as well as packaging solutions for food and beverage, personal care, and household products. Additionally, the company has strategically embraced digital printing technology, enabling it to offer customized and on-demand packaging solutions to meet the evolving demands of the market. This integration of digital printing capabilities enhances CCL Industries’ agility and responsiveness in delivering high-quality packaging solutions tailored to customer requirements.
Amcor plc (Switzerland)
Amcor is a global leader in packaging solutions, serving customers across diverse industries such as food and beverage, healthcare, and personal care. With operations in over 40 countries, the company specializes in developing innovative, sustainable packaging solutions that protect products, enhance shelf appeal, and improve supply chain efficiency. Amcor’s extensive product portfolio includes flexible packaging, rigid containers, and specialty cartons, catering to the evolving needs of its customers worldwide. Additionally, Amcor has embraced digital printing technology to offer customizable and visually compelling packaging solutions, enabling brands to engage consumers effectively while maintaining product integrity and sustainability throughout the value chain.
Smurfit Kappa Group (Ireland)
Smurfit Kappa Group is a leading provider of paper-based packaging solutions, with a global presence spanning over 35 countries. The company manufactures, distributes, and sells containerboards, corrugated containers, and other paper-based packaging products, such as solid boards, graphic boards, and bag-in-box. It operates through the Packaging and Paper business segments. The Packaging segment designs, manufactures, and supplies paper-based packaging to package, promote, and protect customers’ products. The Paper segment manufactures a wide range of papers mainly used for packaging purposes. The company’s total global paper and board capacity is approximately 8.4 million tons per annum. It has a presence in North America, South America, and Europe.
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