Betaine, a derivative of the amino acid is a methyl donor, important in many biological functions and is also an osmolyte that helps to maintain cell volume and fluid balance. Betaine is commonly added in animal nutrition used in poultry, husbandries, and aquacultures. Adding betaine to animal feed leads to reduced feed costs, and improved growth and feed conversion ratio as in increasing meat yield, preventing heat stress, and promoting better resistance towards coccidiosis.
Recognizing the exponential growth, the market perceives currently and gauging the potential the market holds to grow in the years to come; Market Research Future (MRFR), in its recently published market forecast asserts that the Global Betaine Market will grow exponentially by 2022, registering a phenomenal CAGR during the review period (2016 – 2022).
The market is witnessing a positive growth in the past few years and is expected to keep on flourishing due to the importance of Betaine in the application segments. Responding to the augmented demand with the growing production rate per year the Betaine Market is expanding further.
Additional factors substantiating the market growth include changing lifestyle and consumers’ preference towards dietary supplement and energy supplements. Furthermore, the growth in per capita disposable income, rising urban middle-income population and increased meat consumption across the globe are some of the key forces fostering the market growth.
Industry/Innovation/Related News:
September 26, 2018 – Scientist at North Carolina State University Department of Animal Science published their findings in the Journal of Animal Science stating that supplementation of betaine alleviated heat stress by improving feed efficiency and reducing the rectal temperature.
The research funded by the National Pork Board studies was about evaluating the potential of dietary betaine supplementation as a method to reduce the negative impact of heat stress in pigs, successfully showed the positive results.
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Global Betaine Market – Segments
The Betaine Market is segmented into four key dynamics for the convenience of the report;
By Types: Natural Betaine and Synthetic Betaine.
By Forms: Betaine Anhydrous, Cocamidopropyl Betaine, and Betaine Monohydrate.
By Applications: Dietary Supplements, Animal feed, Cosmetics, and Pharmaceutical among others.
By Regions: North America, Europe, APAC and the Rest-of-the-World (RoW).
The Subsegment – dietary supplement by applications is growing at a higher rate.
The Subsegment – Betaine anhydrous is dominating the betaine market by Forms.
Global Betaine Market – Geographical Analysis
The North American region accounts for the leading market for Betaine, holding the largest market share, globally. Factors such as the support from regulatory authorities and increasing application of betaine in various animal feed products are fostering the market growth in the region. Besides, growing industries such as dietary supplements and cosmetics are impacting the market growth positively.
The betaine market in the European region accounts for the second largest market, globally, following the North American market closely. The betaine market in the region is proliferating due to the favorable government regulation in this region that is increasing the uptake of Betaine in animal feed and the manufacturing of cosmetics and pharmaceuticals. Europe being one of the largest producers of Betaine has become a prominent market.
The Asia Pacific region is emerging as a lucrative market for Betaine, witnessing huge accruals. The size of the Betaine Market in the region is increasing due to the burgeoning pharmaceutical industry. Furthermore, the vast population in the region is generating a massive demand for Betaine in the Animal feed industry, increasing demand for animal food such as meat, poultry products, and pork.
Also, the rapid industrialization, burgeoning F&B sector, consumer shift towards the healthy lifestyle and the improved standard of living backed by the improving economic conditions in the region is supporting the market growth, creating the demand dietary supplements.
Global Betaine Market – Competitive Landscape
The competitive market of betaine appears to be fragmented due to numerous large and small companies along with the new entrants are churning the market competition. Constant innovations and technologies generate strong investment opportunities. Market players strive to commercialize new techniques that can lower the production cost.
These players try to attain expertise in developing techniques, managing supply chains and in-depth domain knowledge in a number of advanced materials in addition to the prevailing strategies such as acquisition, partnership, and expansion of manufacturing facilities to gain the competitive advantage.
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