Automotive electronics include advance driver assistance system (ADAS), body electronics infotainment, powertrain and safety systems. Increasing number of automobiles and increasing demand for safety as well as luxury are expected to drive the automotive electronics market. ADAS includes various sub-assistance systems such as adaptive cruise control system, pre-crash safety system and lane keeping assist system. Furthermore, safety systems include active and passive safety. Active safety refers to the collision sensor based technology and passive safety refers to optimum safety of vehicle occupants.
Increasing number of automobiles causes rise in number of accidents which are going to drive the automotive electronics safety system market. Automotive body electronics include gateway modules, seating modules and body control modules. Automotive infotainment system delivers entertainment and information content. Infotainment system uses bluetooth technology and smartphones to guide drivers to control the system with touchscreen input, voice commands and physical controls. Automotive powertrain system refers to a system of mechanical and electronics parts in automobiles which produce energy.
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Application Insights
Advance driver assistance system (ADAS), body electronics, infotainment, powertrain and safety systems are the applications of automotive electronics. Adoption of regulatory board rules by government of different countries for safety has increased the demand for safety systems. Active and passive safety system includes airbags, radar sensor, laser light sensor, vision sensors, seat belts, forward collision warning system, lane departure warning and others. Infotainment system is the major key driver which provides music systems, speakers, dashboard player, satellite radio, GPS, tracking systems and audio/video systems.
ADAS provides additional guidance to a user for driving which facilitates additional safety while driving. It is developed to assist, compliment and substitute the user in complex controlling process. ADAS facilitates, blind-spot monitoring, adaptive cruise control, lane-departure warning, lane-keeping assist, night vision and collision warning systems with braking intervention and automatic steering. ADAS is expected to prevent accidents by taking partial control of the Car. These automated safe systems are making the way for fully autonomous cars of future which is driving factor of the market growth.
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Regional Insights
Government of China has promoted safety assessment c-NCAP to encourage the buyers for fully electronically equipped automobiles. North America includes Canada, the United States and Mexico which are expected to witness the market growth over forecast period. Europe includes, France, Germany, UK, Spain and Italy are anticipated to show the growth in a similar line to North America.. Other regions such as Latin America, Middle East and Europe are expected to witness Automotive Electronics Market growth. due to growth of automobile industry Economic development and cost efficient automobiles are expected to drive the automotive electronics market globally.
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Competitive Insights
Automobile makers are expected to adopt the new technology to promote environment friendly, safe and well equipped automobiles. Key players are Bosch, Delphi, TRW, Johnson Controls, Analog Devices Inc., Banner Engineering Corporation, Autoliv Inc., Freescale Semiconductor Inc., Infineon Technologies AG, Hyundai Mobis, Hella Kgaa Hueck & Co., ON Semiconductor, Continental AG, Denso Corporation and Delphi Automotive PLC etc.
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