The global aromatherapy market is pegged to capture handsome amount in the form of revenues during the forecast period of 2019 to 2027. This growth is attributed to the growing awareness among major population from all across the world about the therapeutic use of essential oils. Generally, these essential oils are extracted from plants. After that, these oils go through natural processing to form organic products, which are nontoxic and safe to inhale.
Broadly, the segmentation of the global aromatherapy market is performed on the basis of product, mode of delivery, application, end-use, and region. Based on product, the market for aromatherapy is bifurcated into consumables and equipment. The consumable segmented in the global aromatherapy market is further divided into essential and carrier oils.
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Global Aromatherapy Market: Growth Dynamics
In recent years, major population from all across the world is inclined toward the use of natural healing procedures. Aromatherapy is gaining popularity as alternative to pharmaceutical drugs as it has no adverse effects. This factor is stimulating the growth of the global aromatherapy market. The market for aromatherapy is gaining stupendous demand avenues from various end-users such as hospitals and clinics, spa and wellness centers, and yoga and meditation centers. Besides, this therapy is widely performed in home settings as well.
In recent times, various hospitals and clinics are adopting aromatherapy owing to its effectiveness and noninvasive nature. The technique is gaining traction owing to its ability to improve blood circulation and assist in swift recovery. Besides, it is helpful to ease digestion and reduces stress, anxiety, and nausea. Owing to all these benefits, the global aromatherapy market is witnessing remarkable expansion avenues.
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Global Aromatherapy Market: Competitive Analysis
The global aromatherapy market is fairly fragmented in nature. Presence of numerous small as well as well-established vendors signifies that the competitive landscape of the market for aromatherapy is highly intense. Vendors working in this market are consistently engaged in the research and development activities. This move enables enterprises to launch innovative and superior quality products. In addition to this, several vendors are focused on strengthening their distribution channels. To achieve this motive, they are entering into partnership agreements. All these activities connote that the global aromatherapy market will flourish during forthcoming years.
The list of important players in the global aromatherapy market includes:
- Young Living Essential Oils
- dōTERRA, Edens Garden
- Rocky Mountain Oils
- Frontier Natural Products Co-op
- Plant Therapy Essential Oils
- Rocky Mountain Oils, LLC
Global Aromatherapy Market: Regional Assessment
The global aromatherapy market is spread across four key regions, namely, North America, Asia Pacific, Europe, and Middle East and Africa. Of them, North America is one of the lucrative regions for the market for aromatherapy. One of the key reasons for this growth is the presence of significant number of well-established players in the region. Young Living Essential Oils, doTERRA International, and Frontier Natural Products Co-op are some of key companies present in this region with extensive product portfolio.
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The market for aromatherapy is expected to show prominent growth in Europe. Some of the key reasons for this growth are rising import and export of aromatherapy products in European countries and growing awareness regarding this process as an alternative medicinal therapy. In addition to this, the aromatherapy market in Europe is projected to get the advantage of improved disposable income and purchasing power of the major population living in this region.
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