Boston, MA – April 27, 2026 – WhatColorsSuitMe.com, an AI-powered personal color analysis tool from Weedmaps co-founder and serial entrepreneur Justin Hartfield, launched this week with a single goal: deliver the same answer a $200 in-person color consultant would give, in thirty seconds, for free.
Personal color analysis — the practice of identifying the 12 colors that flatter a person’s natural undertone, hair, and eyes — has quietly become one of the most-searched style topics on the internet. Google sees more than 500,000 monthly searches for terms like “color analysis,” “what colors look good on me,” and specific season names such as “Deep Autumn” or “Soft Summer.” Seoul color studios charge between ₩200,000 and ₩900,000 (roughly $150 to $650 USD) for a one-hour session, and waitlists routinely run six months long.
WhatColorsSuitMe.com collapses the entire process to a single selfie upload. The application, built on Anthropic’s Claude Vision model, analyzes undertone, contrast, and depth across up to three user-supplied photos and reconciles lighting variation across them to arrive at a single color season from the 12-season SciART framework. It then returns a 12-color hex-coded palette, six colors to avoid, a capsule wardrobe, jewelry-metal recommendations, and — most distinctively — six AI-generated portraits of the user wearing the four best colors and two worst colors from their season. The portrait generation uses OpenAI’s gpt-image-1 for the primary edits, with an Ideogram V3 fallback path for reliability.
“Color analysis is the kind of knowledge that used to be locked behind an in-person appointment and a four-figure bill,” said Hartfield. “The reason people pay that is because they want to see the difference, not read about it. Showing someone a photo of themselves in oxblood next to a photo in icy pink replaces a paragraph of theory — the difference is visible immediately.”
The free tier returns the full 12-color palette, the six AI comparison portraits, and a complete written season analysis. A $9 one-time upgrade adds a 24-color handbook PDF covering makeup, stones, shoes, and outfit formulas — designed to replace the printed binders Korean color studios hand to clients.
Beyond the core analysis, the site operates a 49-page SEO library covering each of the 12 color seasons in depth, all 13 Kibbe body types, 12 style aesthetics (old-money, coastal grandmother, dark academia, clean-girl, coquette, y2k, and more), and body- and face-shape guides. The pages include celebrity reference photos drawn from Wikipedia and cite their sources via Schema.org Person markup — a detail aimed as much at the AI search engines (ChatGPT, Perplexity, Google AI Overviews) that now cite structured content as at traditional Google ranking.
The launch marks Hartfield’s first venture in the AI consumer-application space following more than a decade in the cannabis technology sector, where he co-founded Weedmaps and went on to build a portfolio of more than 25 ventures spanning cannabis, health, food, and now AI-powered consumer tools.
WhatColorsSuitMe.com is available immediately at https://whatcolorssuitme.com. No sign-up is required for free analysis.
About WhatColorsSuitMe.com
WhatColorsSuitMe.com is an AI-powered personal color analysis service that identifies a color season, palette, and flattering wardrobe colors from a single selfie upload. The service uses computer-vision classification and generative image editing to deliver results — including comparison portraits — in approximately thirty seconds. The site launched publicly in April 2026 and is part of the project portfolio of Justin Hartfield, co-founder of Weedmaps.
About Justin Hartfield
Justin Hartfield is an entrepreneur, venture capitalist, and cannabis industry pioneer best known as the co-founder of Weedmaps, the world’s largest cannabis discovery platform. He currently operates a portfolio of more than 25 ventures across cannabis, health, food, and AI-powered consumer tools.
More information is available at https://justinhartfield.com.
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Website: https://whatcolorssuitme.com