Bringing a new product to life is rarely simple—but for the founder of ZipTowel, a single mom working full-time, it was a mission driven by necessity. Tired of inefficient laundry routines and wasteful habits in the home, she set out to create a practical, user-friendly solution. The result was ZipTowel, a patent-pending innovation that is already being hailed by early users as a must-have for households and facilities alike.
Her pitch to Shark Tank producers received positive feedback and served as an important validation milestone—underscoring ZipTowel’s broad appeal and market potential. What started as a personal solution is now generating attention across the country for its thoughtful design and real-world impact.
From initial concept to working prototype and full product launch, her journey exemplifies grit, ingenuity, and determination. Without celebrity backing or industry connections, she navigated the complexities of product development, manufacturing, and direct-to-consumer sales—all while managing full-time work and parenting.
The ZipTowel’s patent-pending design introduces new functionality to a stagnant category, offering real benefits like reduced water and energy use, faster laundry turnaround, and a more organized household workflow. These advantages aren’t just theoretical—users report meaningful improvements to their daily routines after making the switch.
Consumers are calling ZipTowel a “home hack of the year” thanks to its balance of practicality, sustainability, and affordability. Its appeal spans a wide range of demographics:
- Busy families love the time-saving functionality.
- Eco-conscious users appreciate the waste-reduction benefits.
- Facilities and small businesses see cost and operational advantages.
With a growing online following and a direct-to-consumer sales model, the brand is fostering strong customer relationships and receiving ongoing feedback for future product iterations. This grassroots enthusiasm is fueling word-of-mouth growth, helping the product gain momentum without traditional advertising.
As ZipTowel expands, international markets are being considered due to the universal nature of the problem it solves. The product’s versatility and simplicity make it an ideal candidate for global reach.
Looking ahead, the founder plans to build on ZipTowel’s success with additional household innovations grounded in the same core principles: functionality, sustainability, and smart design for real life.
CONTACT: Website: shop.ziptowels.com Instagram: @ziptowel
Media Contact
Company Name: ZipTowel
Contact Person: Rachel
Email: Send Email
Country: United States
Website: https://shop.ziptowels.com