Upcoming Security Software Market-Global Drivers Restraints Opportunities Trends and Forecasts-2023

Upcoming Security Software Market, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Security software comprises a group of security products. The scope primarily includes several areas like data protection, compliance, architecture, e-mail security, web security, governance, data loss prevention, security information and event management, and identity and access. In addition, the security software solution provides various features that include encryption, endpoint monitoring, identity and access management, intrusion detection, vulnerability scanning, and application and messaging security. Security software are gaining more traction among large enterprises because they help protect business-critical information from unauthorized access and data theft. Security software enable organizations to keep their computer systems protected from various threats such as malware, worms, and other potential threats.

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With the increasing demand for the integrated security group, the market is witnessing high growth rate during the forecast period. End-users primarily prefer those vendors that provide integrated and converged security suites, as against opting for different security suites that may lead to integration issues. Therefore, there is a high adoption of solutions with better integration.

Market Analysis:
According to Publisher, the Global Upcoming Software Security Market is expected to reach $35.85 billion by 2023, growing at a CAGR of around 32.48% during the forecast period. The ubiquity of the Internet and the constant need for employees to be online are contributing to the increased vulnerability to cyberattacks, as is the fact that ever-more physical items are connected to IoT. Another factor driving the demand for AI-based security solutions is the shortage of cybersecurity professionals. In the US, there is a shortage of more than 200,000 cybersecurity professionals. In addition, with an increase in rapid technology changes and the high adoption rate of BYOD has fueled the growth of the market during the forecast period.

Market Segmentation Analysis:
The report provides a wide-ranging evaluation of the market. It provides in-depth qualitative insights, historical data, and supportable projections and assumptions about the market size. The projections featured in the report have been derived using proven research methodologies and assumptions based on the vendor’s portfolio, blogs, whitepapers, and vendors presentations. Thus, the research report serves every side of the market and is segmented based on regional markets, type, applications, and end-users.

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Countries and Vertical Analysis:

The report contains an in-depth analysis of the vendor profiles, which include financial health, business units, key business priorities, SWOT, strategy, and views; and competitive landscape. The key and the prominent vendors covered in the report include Cisco Systems, CA Technologies, Check Point Software Technologies, IBM, Microsoft, and Salesforce.com. Most of the major players are in the American region. The vendors have been identified based on the portfolio, geographical presence, marketing & distribution channels, revenue generation, and significant investments in R&D.

The counties covered in report are the US, Canada, Mexico, the UK, France, Germany, India, China, and, Japan. Among these, Japan, the US, and China are expected to grow at a high rate during the forecast period (2017-2023) owing to an increase in the penetration rate of connected devices and growing mobile software security segment. 

Competitive Analysis
The report covers and analyses the Global Upcoming Software Security Market. Various strategies, such as joint ventures, partnerships, collaborations, and contracts, have been considered. In addition, as customers are in search for better solutions, there is expected to be a rising number of partnerships. There is likely to be an increase in the number of mergers, acquisitions, and strategic partnership during the forecast period. 

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Table of Contents:

1 Industry Outlook 10

2 Report Outline 11

3 Market Snapshot 14

4 Market Outlook 16

5 Market Characteristics 19

6 Types 26

7 End-users 31

9 Competitive Landscape 47

9.1 Vendor Assessment 47

10 Vendor Profiles 49
10.1 Cisco System 49
10.1.1 Overview 49
10.2 CA Technologies 53
10.3 Check Point Software Technologies 55
10.4 IBM 60
10.5 Microsoft 64
10.6 Salesforce.Com 67

11 Other Prominent Vendors 71

12 Companies to watch for 76

12.1 Avast Software 76

12.1.1 Overview 76

12.2 AVG Technologies 77

12.2.1 Overview 77

12.3 Fortinet 77

12.3.1 Overview 77

12.4 Quick Heal 77

12.4.1 Overview 77

12.5 Sophos 77

12.5.1 Overview 77

Annexure 79

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