The report ‘Insight Report: Is Mobile Point of Sale Changing the Retail World’ analyzes the evolution of mPOS and its consecutive adoption into the payment system. It investigates the impact of mPOS adoption beyond the evaluation of financial technology magazines. Furthermore, the report explores whether mPOS will meet investors’ and mPOS companies’ expectations. The report gives extensive detail of challenges faced by small and established merchants in mPOS adoption. It also analyzes the current payment system, and how it has been impacted by mPOS.
The report gives a regional analysis of mPOS adoption and its activation rate to gain a better understanding of the system’s market absorption. Moreover, it gives an insight into barriers and drivers of adoption in mature and emerging markets, and the difference between the two. It provides insights into mPOS adoption into the payment industry. It also analyzes the evolution of mPOS in the payments system, covers key challenges faced by merchants in mPOS adoption, explores initiatives taken by merchants to incorporate mPOS into their business models, discusses various business models in the mPOS industry and explores whether mPOS hype in Silicon Valley will sustain in the future.
The research covers regional analysis with respect to current POS and mPOS adoption, provides analysis of major challenges faced by merchants in mPOS adoption, analyzes the evolution of mPOS in the payments system, explores initiatives taken by merchants to incorporate mPOS into their business models, analyzes the role of card issuers in facilitating mPOS adoption and explores the future options for mPOS adoptions and sustainability, and approaches by different market participants to incorporate mPOS into their business models.
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Prior to the implementation of EMV standards, mPOS relied mainly on simple magnetic stripe card readers (dongles), which offered ‘and continue to offer in some countries’ a considerable cost advantage relative to conventional POS. EMV mPOS devices are 5’10 times more expensive than mag-stripe dongles. This makes mPOS less attractive for low-income merchants. Cash costs are often unclear to smaller merchants, while large retailers tend to benefit from more efficient cash management. mPOS allows retailers to better adapt to seasonal peaks, as it is more flexible in terms of terminal activation and deployment than conventional POS and mPOS customization may be less appealing for large merchants, as many can afford to develop tailored solutions that rely on conventional POS.
Reason to Buy
– Gain an understanding of mPOS adoption in the global cards and payments industry.
– Gain insights into teh impact mPOS on the payment industry.
– Understand which mPOS operating models are followed in the industry.
– Understand why some regions are falling behind in deployment, whereas others are more advanced.
– Gain insights into drivers of, and barriers to, adoption.
– Understand the impact of EMV migration on the mPOS industry,
– Gain insights into how organizations across the payment industry are adopting mPOS into their business models.
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