Herbal Medicine Market to Grow Owing to Enhanced Consumer Preference to Natural Medicines | Industry Report by Hexa Research

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The global “herbal medicine market” is expected to grow on account of increasing consumer preferences for natural medicines and aromatherapy over the forecast period. Increased demand for herbal and botanical products in multi-formula, combo packs and chewable tablets & capsules is one of the major factors driving the market growth.

Herbal medicines are the most widely used medicines. Herbal medicines have originated from different cultures. The herbal medicine market is anticipated to expand considerably during the forecast period. Its growth should be ascribed to consumer choice for aromatherapy and natural medicines.

Higher demand for botanical & herbal products in chewable, combo, & multi-formula capsules & tablets also propels market incomes. Herbal medicines contain formulations, supplements, & finished products. Herbal supplements are more helpful than conventional ones and have no or less side effects.

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Confidence in the adoption & effectiveness of natural and organic products is also likely to drive the market in the years ahead. Higher costs of medicines and lifestyle & medical care have coerced users to consume cheaper & improved herbal supplements. Lesser disposable earnings have also propelled customers to go for these herbal supplements.

Functional foods having herbal constituents can also increase demand for the herbal medicine market. The market is classified as per products, applications, and regions. Products include multi-herbs, ginkgo biloba, garlic, and specialty herbs. Multi-herbs are predicted to rise at the maximum CAGR owing to wider ‘multi-vitamin’ consumption.

Garlic and ginkgo biloba may notice significant expansion. Based on applications, the market is fragmented by western herbalism, Ayurveda, Homeopathy, and traditional Chinese medicine. Western herablism is a curative art and has its origins in America and Europe.

Usage of Native American & European herbs for curing & preventing various diseases may drive application demand. Regions wise, the global herbal medicine market is categorized into Europe, Asia Pacific, Americas, and the Middle East. Europe led the market. Asia Pacific is the most rapidly expanding market.

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The same would be credited to its growing disposable earnings and organic healthcare supplements. Singapore, Philippines, China, and India are predicted to undergo robust expansion in the forecast period. Middle Eastern and Asian markets can expand as per consumer awareness, product presence & approval, and policies.

Key players of the global market comprise Ricola Vertriebs AG, Arizona Natural Products, Potters Herbal Medicines, and Bio-botanica Inc. However, certain herbs like coca and cannabis are forbidden for consumption in majority of the nations.

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