According to a report published by Grand View Research, Inc.; the casein and derivatives market is anticipated to reach a valuation of around USD 6.95 billion by 2025. Changing lifestyle due to rapid urbanization and socio-economic and demographic shifts can drive the market. Growth in spending capacity and rise of on-the-go trend can propel the market over the forecast period (2014 to 2025).
Technological improvements regarding enhancement of anti-allergen properties in casein products are expected to increase product demand in near future. Prevalence of lifestyle related disorders due to hectic work schedule and the structural shift in urban areas is driving the demand for healthy supplements. Rising awareness regarding dietary supplements containing casein as the primary constituent is expected to drive the market in the forthcoming years.
Full Research Report On Casein And Derivatives Market Analysis : https://www.grandviewresearch.com/industry-analysis/casein-derivatives-market
Growing preference for products such as protein and vitality bars, multivitamins, and weight lifting supplements, and caffeinated drinks is also expected to promote the growth of the market for casein and derivatives. These products are increasingly adopted among athletes and sport enthusiasts and working professionals. Casein is a bi-product of milk and can be used in making of many products apart from the nutritional supplement. It can be extensively used in food additives, infant formulas, dairy milk products, and confectionaries. The product consists of fast drying and better water solubility, therefore finds applications in leather finishing, paints, adhesives, and ink.
Worldwide casein and derivatives market can be segmented on the basis of product, application, and regions. Based on product, the market can be split into edible Casein, industrial Casein, and casein Derivatives. As per application, the market can be bifurcated into food and beverages, pharmaceuticals, cosmetics, paints and coatings, and others. Geographically, the market can be divided into North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa.
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In 2016, Asia Pacific estimated for 21.4% of the total volume. Emerging countries in the region such as China and India are appeared as a major product destination and rapid expansion in dairy business is likely to encourage the use of the casein as a nutritious product over the forecast period. Rise in export of casein derivates to the Asia Pacific owing to increasing product in Europe and Oceana is likely to create better opportunities in the market. In addition, expansion of production facilities in countries including Germany, Australia, and New Zealand is expected to provide innovative product range in the coming years.
In 2016, North America reported as the second-largest market, which is estimated for 25.3% of the overall size. Still, the region is expected to decline growth during the projected period. This is due to increasing preference for plant-based and whey proteins in the region. However, rising rate of consumers inclination to convenience and nutritious food products has provided the opportunities for the manufacturers to replace the current casein products with flavored milk and yogurt. Increasing substitutional risk from plant proteins such as soy, pea, and rice in the United States and Canada due to high transform towards the vegan diet is likely to have positive impact on the market.
Increasing popularity for Halal based cosmetics in the Middle East countries such as Saudi Arabia, Jordan, and Iran is also expected to create new avenues for the casein-based products.
Prominent players operating in the market include Danone S.A., Friesland Campina, Huaan Biological Products, Westland Milk Products, and Mengniu Dairy.
The market is extremely competitive due to presence of large and small-scale companies. The competition is expected to increase in the future due to changing raw material prices and also act as a barrier for new establishments. Major market participants are following strategies such as mergers and acquisitions, and partnerships to sustain and expand their capabilities in the market. Major participants are also expected to make high investments to conduct R&D to achieve profitability.
For instance, recently, Lactips has recently developed a water soluble and biodegradable plastic using casein. This plastic is claimed as an environment friendly material and can be used in packaging in food industry.
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