{"id":815107,"date":"2026-05-25T11:37:02","date_gmt":"2026-05-25T11:37:02","guid":{"rendered":"https:\/\/www.abnewswire.com\/pressreleases\/?p=815107"},"modified":"2026-05-25T11:37:02","modified_gmt":"2026-05-25T11:37:02","slug":"how-spribe-built-one-of-digital-entertainments-most-awarded-products-and-then-had-its-biggest-year-yet","status":"publish","type":"post","link":"https:\/\/www.abnewswire.com\/pressreleases\/how-spribe-built-one-of-digital-entertainments-most-awarded-products-and-then-had-its-biggest-year-yet_815107.html","title":{"rendered":"How SPRIBE Built One of Digital Entertainment’s Most Awarded Products, and Then Had Its Biggest Year Yet"},"content":{"rendered":"
\"How<\/a><\/div>\n

Scale, by the Numbers<\/p>\n

By most standard business metrics, SPRIBE reports that 2025 was its strongest year to date. The company, founded in Tbilisi, Georgia in 2018 by Georgian entrepreneur David Natroshvili, has grown from a small development team into a multi-market digital gaming software provider<\/p>\n

According to the company, it closed 2025 with more than 70 million monthly active players, over 6,000 operator clients, and approximately 400,000 bets processed per minute. Its flagship product, Aviator — a crash-style instant game first released in 2019 — maintained more than 90% share within its category, with overall player growth of 55% year over year. Headcount reached more than 420 employees across offices in Tbilisi, Kyiv, and Warsaw.<\/p>\n

These figures point to both scale and consistency, particularly given the company’s multi-market footprint.<\/p>\n

Recognition Across the Industry<\/p>\n

The company also reports a high volume of industry recognition in 2025, with awards spanning multiple regions and categories.<\/p>\n

These included recognition at the International Gaming Awards<\/a>, EGR Europe Awards, SIGMA events, SBC Awards, and Malta Gaming Excellence Awards, spanning categories from product innovation and platform development to industry leadership. Founder and CEO David Natroshvili was also recognised individually in an industry leadership category, one of several acknowledgments of his role during the company’s expansion phase.<\/p>\n

The breadth of these awards reflects visibility across different markets and judging bodies, rather than a single point of recognition.<\/p>\n

Product and Platform Development<\/p>\n

Beyond headline metrics, 2025 included continued investment in product and platform features. Its flagship product, Aviator — a multiplayer online crash game first released in 2019 that uses a publicly verifiable, provably fair algorithm to determine outcomes — remained the dominant title in its category.<\/p>\n

SPRIBE reports that it launched a new title, Pilot Chicken, while also expanding the systems that sit around its existing products. These updates included features such as Missions, Races, tournament formats, promotional mechanics, and updates to its chat and moderation tools.<\/p>\n

The company also reports that its secondary portfolio saw a 32% increase in players and a 10% increase in revenue year over year.<\/p>\n

Taken together, these updates suggest a focus on the broader experience surrounding the product, rather than only the core interaction.<\/p>\n

Partnership Performance<\/p>\n

2025 marked the first full year of execution for several large-scale partnerships.<\/p>\n

Activations tied to UFC events<\/a> reached 149.6 million viewers globally, with a total reach of over 600 million. Associated digital campaigns generated more than 50 million impressions and over 1.5 million engagements, with video placements achieving a high completion rate.<\/p>\n

WWE-related activations across major live events generated approximately 199 million impressions and several million engagements.<\/p>\n

SPRIBE also expanded its roster of brand ambassadors, with those partnerships generating a combined 265.1 million impressions and 9 million engagements over the year.<\/p>\n

Regional Growth Patterns<\/p>\n

Geographically, SPRIBE reports that Asia was its fastest-growing region in 2025, doubling in scale over the course of the year.<\/p>\n

According to the company, Bangladesh, India, and Brazil ranked as its largest markets by monthly active users.<\/p>\n

This distribution suggests that growth was not concentrated in a single region, but spread across multiple high-engagement markets.<\/p>\n

Scaling the Organization<\/p>\n

The company’s internal growth tracked alongside its external expansion.<\/p>\n

SPRIBE reports that its workforce increased to more than 420 employees by the end of 2025, up from the previous year.<\/p>\n

Managing that pace of hiring while maintaining product development and operational alignment was described by leadership as a key internal focus during the year.<\/p>\n

Looking Ahead to 2026<\/p>\n

Looking forward, SPRIBE has indicated that its priorities include continued expansion in regulated markets, further product development, and deeper strategic partnerships.<\/p>\n

The company has also signaled plans for additional product updates, including personalization features and expanded engagement systems, as well as new partnership announcements expected during the year.<\/p>\n

Media Contact<\/span>
Company Name:<\/strong> Spribe O\u00dc<\/a>
Contact Person:<\/strong> David Natroshvili
Email:<\/strong> Send Email<\/a>
Address:<\/strong>35B Nino Ramishvili St
City:<\/strong> Tbilisi
Country:<\/strong> Georgia
Website:<\/strong> https:\/\/spribe.co\/<\/a><\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Scale, by the Numbers By most standard business metrics, SPRIBE reports that 2025 was its strongest year to date. The company, founded in Tbilisi, Georgia in 2018 by Georgian entrepreneur David Natroshvili, has grown from a small development team into … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[401],"tags":[],"class_list":["post-815107","post","type-post","status-publish","format-standard","hentry","category-Business"],"_links":{"self":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts\/815107","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/comments?post=815107"}],"version-history":[{"count":0,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts\/815107\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/media?parent=815107"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/categories?post=815107"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/tags?post=815107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}