{"id":752828,"date":"2025-07-21T18:06:02","date_gmt":"2025-07-21T18:06:02","guid":{"rendered":"https:\/\/www.abnewswire.com\/pressreleases\/?p=752828"},"modified":"2025-07-21T18:06:02","modified_gmt":"2025-07-21T18:06:02","slug":"planet-buu-launches-emotional-regulation-toolkit-for-young-children","status":"publish","type":"post","link":"https:\/\/www.abnewswire.com\/pressreleases\/planet-buu-launches-emotional-regulation-toolkit-for-young-children_752828.html","title":{"rendered":"Planet Buu Launches Emotional Regulation Toolkit for Young Children"},"content":{"rendered":"
New Kickstarter campaign delivers psychology-based resources for parents, therapists, and SEND professionals supporting children with big emotions.<\/div>\n

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London, UK – 21 July, 2025 – <\/em><\/strong>Planet Buu<\/em>, a new emotional regulation toolkit for young children, has launched on Kickstarter and reached 48% funding within its first three days. Created by a trained child therapist and a psychology-focused parent team, the project offers practical, tactile, and story-led tools designed to help children manage emotional overwhelm in real time.<\/p>\n

The toolkit includes a hardcover children’s book (Buu & The Hugwaves<\/em>), two CE \/ UKCA certified<\/strong> plush characters (Buu and Grumm), a magnetic emotion check-in board, a set of fridge-safe co-regulation message magnets, and printable emotional role certificates. These tools are designed to support use in calm corners, therapy sessions, home routines, SEND classrooms, and early years interventions.<\/p>\n

Co-founder James Hartshorn, a parent and Positive Psychology Coach with an MBA in Business Psychology, developed Planet Buu alongside Yulia Hartshorn<\/strong>, a trained child therapist with a background in speech and emotional development. The couple drew on both clinical training and lived experience parenting neurodivergent children to design a system that meets children where they are — in the moment of emotional overload.<\/p>\n

“We weren’t seeing tools that worked during<\/em> distress — only after the fact,” says Hartshorn. “We wanted something developmentally respectful, emotionally grounded, and actually usable in those high-stress moments.”<\/p>\n

The campaign features two primary reward tiers: the Super Pack<\/em> for individual families and the Boutique Pack<\/em> for clinics, classrooms, or retailers. The project has already received strong interest from therapists and SENCOs looking for practical co-regulation tools with a credible psychological foundation.<\/p>\n

The Kickstarter runs until 17 August 2025, with funds supporting first-run production and international fulfilment. If funded, delivery is scheduled for September–October 2025.<\/p>\n

To learn more or support the campaign:<\/strong><\/p>\n

www.kickstarter.com\/projects\/planetbuu\/planet-buu-sel-tools-for-children-through-story-and-design<\/a><\/p>\n

About Planet Buu:<\/strong><\/p>\n

Planet Buu creates emotional support tools for young children, grounded in co-regulation, narrative psychology, and sensory safety. All products are CE and UKCA certified, and designed for real-world use by parents, educators, and child development professionals.<\/p>\n

Media Contact<\/span>
Company Name:<\/strong> Planet Buu Ltd<\/a>
Contact Person:<\/strong> James Hartshorn
Email:<\/strong> Send Email<\/a>
Phone:<\/strong> 07919046850
Country:<\/strong> United Kingdom
Website:<\/strong> https:\/\/www.planetbuu.com\/<\/a><\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

New Kickstarter campaign delivers psychology-based resources for parents, therapists, and SEND professionals supporting children with big emotions. London, UK – 21 July, 2025 – Planet Buu, a new emotional regulation toolkit for young children, has launched on Kickstarter and reached 48% funding … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[401,424,437,412,403],"tags":[],"class_list":["post-752828","post","type-post","status-publish","format-standard","hentry","category-Business","category-Family-Parenting","category-Lifestyle","category-News-Current-Affairs","category-UK"],"_links":{"self":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts\/752828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/comments?post=752828"}],"version-history":[{"count":0,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/posts\/752828\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/media?parent=752828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/categories?post=752828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abnewswire.com\/pressreleases\/wp-json\/wp\/v2\/tags?post=752828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}