Escalating demand for clean-label products is encouraging the chocolate manufacturers to enter the organic chocolate market. Advancement in technology and increased health consciousness among consumers are fueling the market growth. Further, a shift in consumers’ food consumption pattern, globally, is identified to be a major driver propelling the demand for organic chocolate. Celebrity endorsements and product promotions are also identified to be playing a significant role in the increasing sales of the product on a global platform.
Organic chocolate is manufactured using organic, sustainable cocoa beans. The production of cocoa for the production of organic chocolate is done without using pesticides or fertilizers. Additionally, for the production of organic chocolates, the use of artificial chemical preservatives is also restricted. Rise in health consciousness and consumers’ awareness about the demerits of consumption of chemical-containing products is supporting the sales of organic chocolate in the global market.
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Improvisation in the production process and innovation in flavors from the major key players is supporting the growth of the global organic chocolate market during the forecast period, 2017-2023. High investment in the R&D is another major driver for the growth of organic chocolate market.
Leading Key Players:
Some of the key players profiled in the global organic chocolate market are Green & Black’s (U.K.), Newman’s Own (U.S.), Taza Chocolate (U.S.), Artisan Confections Company (U.S.) and Alter Eco (France). Hocolat Bernrain AG/ Chocolat Stella SA (Switzerland), Kicking Horse Chocolate Co. Ltd. (Canada), Luigi Lavazza S.p.A. (Italy), Endangered Species Chocolate, LLC. (U.S.), and Lake Champlain Chocolates (U.S.) are among others.
The global organic chocolate market is segmented on the basis of type, and distribution channel.
On the basis of the type, it is segmented into dark, milk, white and others. Among all, milk organic chocolate is dominating the market owing to high consumers’ inclination and large global consumption volume of this type of chocolate by millennials. Furthermore, dark organic chocolate is witnessing high surge owing to a significant shift in the consumers’ preference.
On the basis of the distribution channel, it is segmented into store-based and non-store based. Among all, the one-stop shopping experience witnessed by the consumers makes the store-based channel dominate the organic chocolate market. However, due to the increased adoption of technology by the consumers and convenient shopping experience, the non-store based channel is expected to witness high growth rate during the assessment period.
Jan 2018, following the strategy of product innovation to capture the consumers’ attention towards the product line, Natierra launched organic dark chocolate covered freeze-dried fruit slices. The product is manufactured by using 55% of cacao dark chocolate that is organically sourced.
North America region is experiencing a high demand for organic chocolate as a healthy dessert alternative
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Organic Chocolate Market is segmented into North America, Europe, Asia Pacific, and rest of the world (RoW). North America is dominating the organic chocolate market followed by Europe. U.S., in the North America region, is experiencing a high demand for organic chocolate owning to rising health concerns associated with the consumption of chemical-containing food commodities. Moreover, increased demand for organic chocolate from the U.S., Germany, and France is further supporting the sales organic chocolate in the global market. Asia Pacific is the fastest growing region for organic chocolate market owing to developing economy and improved disposable income in the emerging markets of India and China.
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