Functional protein is specific coupling of chemistry and movement that gives proteins the extraordinary capabilities that trigger the dynamic processes in living cells which is essential for digestion, weight loss, muscle growth and other vital functions of the body. Proteins have impressive chemical capabilities which is useful to develop different products from functional proteins in different forms. Consumers are tending towards the healthy diet now days which has triggered the demand of functional protein across the globe.
The major Key Players in Functional Protein Market are
- Shandong sinoglory health food co., ltd (China)
- GNC Holdings Inc (U.S.)
- Herbalife ltd (U.S.)
- NBTY, Inc. (U.S.)
- Glanbia Plc.(Ireland)
- Archer Daniels Midland Company (U.S.)
- MaxiNutrition (U.K.)
Key players are investing hugely on new product launch which is more than 25% of strategy share include the new product launches by key players from last few years. Agreement and acquisitions are two main factors which are contributing more than 30% of strategy share syndicate as it helping company to penetrate the potential market across globe.
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The global market for functional protein has witnessed continued demand during the last few years and is projected to reach 2,280 kilo tons by 2022, at a CAGR of 3.78% by 2022. Increase in demand of functional protein across functional segments particularly for sport nutrition and digestive nutrition is likely to drive the global functional protein market.
Plant protein will witness the higher growth rate (~4.29%). By 2022, plant sourced functional protein market in world will reach more than 1078 kilo tons. Easy manufacturing process and availability of raw material is supporting the growth of animal based functional protein. Increasing production of soy and other raw materials for plant protein is influencing the higher growth rate of plant protein.
By Downstream Analysis-
Increasing sport activities and gym activities is creating the huge demand of sport nutrition in the market. Due to busy lifestyle and consumption of unhealthy food, digestive system of consumers is getting affected. Functional protein has been very effective to boost digestive system compare to other medicines available in the market which is supporting the functional protein market.
Supermarket will continue to dominate the functional protein market with more than 20% market share and it is projected to reach more than 600 kilo tons with CAGR of 2.9% by 2022. E-commerce will witness the higher growth rate (~4.94%) during forecast period 2016 to 2022. By 2022, nutrition specialty store will reach more than 460 kilo tons with CAGR of 3.96%. The sales of functional protein through e-commerce will witness significant growth in upcoming years due to increasing number of internet user and availability of various functional protein products on the e-commerce websites especially in developed countries like France and U.S.
Europe will continue to dominate the functional protein market with more than 35% market share and it is projected to reach more than 828 kilo tons with CAGR of 2.36% by 2022. APAC will witness the higher growth rate (~5.48%) during forecast period 2016 to 2022. North America region will witness the growth of 4.88% in functional protein market for the same period. Growing popularity of sport nutrition and weight management nutrition in Europe is driving the market growth. Changing lifestyle and increasing awareness about health benefits of functional protein in Asia Pacific region is playing a key role in the market growth from last few years.
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- The global functional protein market is projected to reach 2,280 kilo tons by 2022 of 3.78%
- Animal protein will continue to dominate the functional protein market with 49% market share and it is projected to reach 1,118 kilo tons with CAGR of 3.32% by 2022
- Powder form will continue to dominate the functional protein market with 52% market share and it is projected to reach 1,190 kilo tons with CAGR of 3.91% by 2022
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