According to a research report published by Grand View Research, Inc.; the Wireless In-Flight Entertainment (W-IFE) market is expected to reach a valuation of USD 3.53 billion by 2025. Increased adoption of mobile devices like smartphones, tablets, and laptops along with the growing importance of wireless connectivity is projected to propel the market during the forecast period (from 2018 to 2025). In addition, growing trend of Bring Your Own Device (BYOD) is likely to boost the market growth. Favorable regulatory framework by several governments has stimulated the adoption of W-IFE systems. The convergence of In-Flight Connectivity (IFC) and IFE has created numerous opportunities in the global W-IFE market.
Increased onboard usage of personal electronic device for accessing stored and streaming content is estimated to spur the market demand. In addition, rising demand for onboard connectivity solutions for real-time sharing of information during the travel is also estimated to contribute toward the growth of this market. Rising trend of BYOD has encouraged airline companies to remove the back-seat IFE systems, thereby reducing the fuel costs and weight of the aircrafts. In addition, the airlines around the world are emphasizing on the implementation of satellite broadband and connectivity technologies to fulfill the growing passenger expectations. The introduction of High-Throughput Satellite (HTS) for achieving high-speed connectivity services is likely to support the ongoing advances in the satellite connectivity.
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The global Wireless In-Flight Entertainment (W-IFE) market can be segmented on the basis of aircraft, fitment, hardware, technology, and regions. Based on aircraft, the market can be categorized into narrow-body, wide-body, and regional jet. As per fitment, the market can be classified into line fit and retrofit. On the basis of hardware, the market can be bifurcated into antennas, WAPs, modems, and others. As per technology, the market can be fragment into Air-To-Ground (ATG), Ku-Band, L-Band, and Ka-Band. The Ka-band connectivity segment is likely to grow at a CAGR of 20 % during the forecast period.
On the basis of geographies, the market can be divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. In 2016, North America accounted for the largest share of the global market and is expected to continue its dominance during the next few years. Growing preference for air travel has resulted in increased expenditure in the region, mainly in the United States. Many airlines the North America region have started developing their own BYOD entertainment to get the benefits of the evolving trends. For instance, earlier, Canadian airline WestJet introduced its WestJet Connect, a Wi-Fi-based W-IFE system. Also, United Airlines introduced United Private Screening service.
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Asia Pacific is likely to have a momentous growth over the projected period. Rapidly expanding airline industry in Asia Pacific, particularly in the emerging economies such as India and China, is expected to be the key factor augmenting the growth of the W-IFE market in this region. In addition, the growing trend of BYOD due to increasing adoption of PEDs is also expected to contribute toward the market development in this region. The business travelers in countries including Japan and China have increasingly adopting in-flight Wi-Fi solutions. This is also anticipated to have a positive impact on the region’s expansion over the coming years.
Some of the prominent companies operating in the Wireless In-Flight Entertainment (W-IFE market include Gogo, Inc.; Rockwell Collins, Inc.; Thales Group SA.; Zodiac Aerospace; and Inflight Dublin, Ltd. Most of these market players are making huge investments in the infrastructure development to offer better connectivity to the passengers. The airlines and connectivity facility providers are actively involved in strategic partnerships to offer onboard internet connectivity services. The market participants are also adopting other strategies such as mergers and acquisitions and product innovation in order to expand their offerings and business.
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