Retailing in Turkey Market 2017- Design Competition Strategies by Identifying Who-Stands-Where in the Market

Retailing in Turkey Market
WiseGuyReports published new report, titled “Service Station Retailing in Turkey”

SUMMARY

WiseGuyReports published new report, titled “Service Station Retailing in Turkey”

Service Station Retailing in Turkey 2017″, a Sector Report by provides an executive-level overview of the Turkish service station market today, with values and volumes up to 2017. It delivers quantitative and qualitative insight into the fuel market, based on in depth interviews with major fuel operators across Europe and proprietary data from service station retail databases. It provides: National Fuel Volumes and Values. Breakdown of the top five fuel retailers shop, car wash, company owned, motorway and unmanned sites. Company Fuel Volumes, Values and Market Shares. Major competitor analysis by country.

Total fuel consumption in Turkey increased by 15.6% in 2016 compared to the previous year. Petrol Ofisi has the largest service station network, at 1,709 sites, amounting to 13.2% of the national network. The top five fuel retailers in Turkey accounted for 71.5% of the number of service station shops in the country. The total number of service stations with a car wash in Turkey rose by 7.3% to 5,578 sites as retailers started to invest in these facilities.

 

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Scope

– Total fuel consumption in Turkey increased by 15.6% in 2016 compared to the previous year. 
– Petrol Ofisi has the largest service station network, at 1,709 sites, amounting to 13.2% of the national network. 
– The top five fuel retailers in Turkey accounted for 71.5% of the number of service station shops in the country. 
– The total number of service stations with a car wash in Turkey rose by 7.3% to 5,578 sites as retailers started to invest in these facilities.

 

Key points to buy

– Identify who are the top five players in Turkey and how many fuel outlets, motorway & unmanned sites, shops & car wash they have. 
– Plan effect market strategies by uncovering market share and average fuel throughput per site of the top five players in the market. 
– Understand how the service station network evolving and which players are opening new outlets as well as increasing forecourt shops and car washes. 
– Identify what strategies the key players have across their fuel and non- fuel offerings in terms of products sold, branding, promotions, partnerships and suppliers used.

Table of Contents 

Service Station Competitor Overview 
Service Station Market Overview 
Competitor ranking in 2015 compared to 2016 
Market Size – Petrol Ofisi 
Market Size – Opet 
Market Size – Shell (Shell & Turcas Petrol) 
Market Size – BP 
Market Size – TPPD 
Service Station Shop Network 
Service Station Shops – Petrol Ofisi 

 

..CONTINUED

 

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