Market Scenario:
A pregnancy pillow can be defined as the highly specialized pillows which are designed in order to accommodate the changing body of a pregnant mother, commonly known as maternity pillow. It is generally used in the later stages of pregnancy where expecting mothers finds difficulty in sleeping and sitting.
Rising number of cases for pregnancy losses due to pregnancy complications, uncomfortable sleeping positions, rising risk of stillbirth due to wrong sleeping positions are some of the major reason for the market growth. On the other hand high price of the products are the major factors restricting the market growth.
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Intended Audience
Global Pregnancy Pillow providers, manufacturers & suppliers
Research and development (R&D) companies
Market research and consulting service providers
Academic institutes and universities
Segments:
The Global Pregnancy Pillow Market is segmented on the basis of type or shape of pillows, and materials. Based on the type or shape of the pillow, the market has been segmented as C shaped, J shaped, U shaped and others, other types comprises of low selling types such as wedge and full length etc. Based on materials, the market has been segmented into hypoallergenic fillings, memory foam, organic fillings and others. Further on the basis of end users, the market has been segmented as hospitals, maternity homes or clinics, household and others.
Regional analysis
US accounts for the maximum market share of the global pregnancy pillow market and the market is expected to increase continuously in coming years. This can be attributed to increasing pool of aware females along with need for proper sleep during pregnancy. Advancing technologies within the pregnancy pillow or pregnancy solutions available is also driving the market and will see strategic growth over the next five years. Asia pacific with the upcoming developments in healthcare, increasing awareness and rising per capita income is expected to be the fastest growing region of the global pregnancy pillow market.
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Key players of Global Pregnancy Pillow Market:
Key players profiled in the report are Leachco (US), My Best Friend (US), Pharmedoc (US), Naomi Homes (US), Boppy (US), Today’s Moms (US), etc.
Table Of Contents
1 INTRODUCTION
1.1 DEFINITION
1.2 SCOPE OF STUDY
1.2.1 RESEARCH OBJECTIVE
1.2.2 ASSUMPTIONS & LIMITATIONS
1.2.2.1 ASSUMPTIONS
1.2.2.2 LIMITATIONS
1.3 MARKET STRUCTURE:
2 RESEARCH METHODOLOGY
2.1 RESEARCH PROCESS:
2.2 PRIMARY RESEARCH
2.3 SECONDARY RESEARCH:
3 MARKET DYNAMICS
3.1 DRIVERS
3.2 RESTRAINTS
3.3 OPPORTUNITIES
3.4 MACROECONOMIC INDICATORS
4 MARKET FACTOR ANALYSIS
4.1 PORTERS FIVE FORCES MODEL
4.2 BARGAINING POWER OF SUPPLIERS
4.3 BARGAINING POWER OF BUYERS
4.4 THREAT OF NEW ENTRANTS
4.5 THREAT OF SUBSTITUTES
4.6 INTENSITY OF RIVALRY
5 GLOBAL PREGNANCY PILLOW MARKET, BY TYPE
5.1 U SHAPED
5.2 C SHAPED
5.3 J SHAPED
5.4 OTHERS
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The report for Global Pregnancy Pillow Market by Market Research Future comprises of extensive primary research along with the detail analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain a deeper insight of the market and industry performance. The report gives a clear picture of current market scenario which includes past and estimated future market size with respect to value and volume, technological advancement, macro economical and governing factors in the market. The report provides detail information about and strategies used by top key players in the industry. The report also gives a broad study of the different market segments and regions.
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