Otoplasty Market is expected to show significant growth over the forecast period 2017-2025

According to a new report published by Reports Monitor titled, “Otoplasty Market by Type, Surgical Technique, Non-Surgical Technique, Devices and End-User: Global Opportunity Analysis and Industry Forecast, 2017–2025,” the otoplasty market is projected to grow rapidly from 2017 to 2025. 

All along the last decade, the trend for plastic surgery has been growing. Innovation in technology and advancement in healthcare sector offers variety of treatments to increase aesthetic appearance. Otoplasty is surgical and non-surgical medical technique to fix defects and natural deformities of the outer ear or pinna. The defects may include unnatural structure or morphology of the external ear such as absence of outer ear, malformation, injury by accident. The procedure corrects the deformity by shaping or augmenting of the cartilaginous support framework of the auricle.

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Factors driving the growth of the otoplasty market include growing predominance of the innate ear disfigurement, rising cases of trauma and greater screening & operating techniques. Furthermore, rising awareness, increased disposable income and presence of advanced products such as tubings and malleable splints for size & shape of the ear positively affects the market. Penetrating adoption of cosmetic surgeries across the globe is anticipated to drive the future market. However, less insurance providers, discomfort & complication associated with the procedure and mark of abnormal scar tissues are some of the constraints that might hamper the growth of the market. North America is health market for otoplasty to bloom. Large number existing players in the market, early acceptance of new technology and well-established healthcare infrastructure in the region supports the growth of the market. 

The global otoplasty market is segmented on the basis of type, surgical techniques, non-surgical technique, devices and end-users. In terms of type the market is divided into ear augmentation, ear reduction, ear pin back. Based on surgical techniques, the market is distributed into anti-helical fold manipulation, correction of ear lobe prominence, and conchal alteration. Considering non-surgical otoplasty the market is split into tissue molding and others. Based on devices, the market is segregated as Tubing, Ear-Splint, Others. Based on end-user the market is separated into hospitals & clinics, academics & research and others.

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Competition among players
The key players profiled in the report include Earfold, Allergan, Sklar Surgical Instruments, EarBuddies, Invotec International, Inc. and Phoenix medical systems pvt. Ltd.Companies are adopting certain activities such as collaboration and merger to consolidate their position in the market. Allergen plc. a leading global pharmaceutical and aesthetics company in November 2015, acquire earFold who is developer of innovative medical device for the correction of prominent ears. Under this agreement Allergan intends to commercialise the product widely across Europe, in line with its CE mark.

The report has been categorized in two distinctive sections, where the first category titled as Market Overview provides a holistic view of the market, key trends, drivers, challenges/restraints or opportunities with their current and expected impact on the overall industry sales. 
Our analyst implement several qualitative tools such as Ansoff’s Matrix, PESTEL analysis, Porter’s five force analysis among other to interpret and represent key industry findings. 
The second section of the study provides market size, estimates and forecast for key market segments and regional market. The final part of the report highlights key manufacturers/vendors operating in the associated market. 

Some Points from TOC:
1. Introduction
1.1. Market Definition
1.2. Market Scope

2. Research Methodology
2.1. Primary Research
2.2. Secondary Sources
2.3. Assumptions & Exclusions

3. Market Overview
3.1. Research Report Segmentation & Scope
3.2. Key Market Trend Analysis
3.2.1. Market Drivers
3.2.2. Market Restraint/Challenges
3.2.3. Market Opportunities
3.3. Porter’s Five Forces Analysis
3.4. Potential Venture Avenues
3.5. Market Share Analysis, 2016 

4. Type Overview
4.1. Introduction
4.2. Market Size & Forecast, 2015 to 2025
4.2.1. Ear augmentation
4.2.2. Ear Reduction
4.2.3. Ear Pin Back
 (Note: The segments mentioned above are tentative in nature and are subject to change as the research progresses)

Continued…

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