Mobile Advertising Market to grow at CAGR of 24.24%: Driven by Increased Browsing of Online Videos

Mobile Advertising Market
A new independent 94 page research with title ‘Global Mobile Advertising Market 2014-2018’ guarantees you will remain better informed than your competition. The study covers geographic analysis that includes regions like APAC,EMEA , Latin America, North America and important players/vendors such as Google , Microsoft , Millennial Media, Twitter etc With n-number of tables and figures examining the Mobile Advertising market

The research gives you a visual, one-stop breakdown of the leading products, submarkets and market leader’s market revenue forecasts as well as analysis to 2022

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About Mobile Advertising

Mobile advertising is one of the fastest growing fields in advertising, which drives the growth of online advertising. Mobile advertising is a platform for advertising through mobile devices such as tablets and smartphones. A rapid increase in the number of mobile devices has induced advertisers to choose mobile advertising. Search, display, and messaging are the three advertising platforms in the Global Mobile Advertising market. Retail, Financial Services, and Pharmaceutical are the three leading industries that invest in mobile advertising.

HTF’s analysts forecast the Global Mobile Advertising market to grow at a CAGR of 24.24 percent over the period 2013-2018.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Mobile Advertising market for the period 2014-2018. To calculate the market size, the report takes into account the revenue generated from search, display, and message mobile advertising. The market size in the report is the net of agent commission, production cost, and discount.

HTF’s report, the Global Mobile Advertising Market 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the APAC and EMEA regions, Latin America, and North America; it also covers the Global Mobile Advertising market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key Regions

• APAC

• EMEA       

• Latin America

• North America

Key Vendors

• Facebook

• Google

• Microsoft

• Millennial Media

• Twitter

• Yahoo

Other Prominent Vendors

• Amobee

• Apple

• Chartboost

• Flurry

• Has Offers

• InMobi

• MoPub

• Opera Mediaworks

• Vungle

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Market Driver

• Increased Browsing of Online Videos

• For a full, detailed list, view our report

Market Challenge

• Privacy and Security Concerns

• For a full, detailed list, view our report

Market Trend

• Rapid Growth in Programmatic Advertising

• For a full, detailed list, view our report

Key Questions Answered in this Report

• What will the market size be in 2018 and what will the growth rate be?

• What are the key market trends?

• What is driving this market?

• What are the challenges to market growth?

• Who are the key vendors in this market space?

• What are the market opportunities and threats faced by the key vendors?

• What are the strengths and weaknesses of the key vendors?

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01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1 Market Overview

06.2 Market Size and Forecast

06.3 Five Forces Analysis

07. Market Segmentation by Platform

07.1 Search Mobile Advertising

07.2 Display Mobile Advertising

07.3 Messaging Mobile Advertising

08. Geographical Segmentation

08.1 Global Mobile Advertising Market by Geographical Segmentation 2013-2018

08.2 Global Mobile Advertising Market in North America

08.2.1 Market Size and Forecast

08.3 Global Mobile Advertising Market in EMEA

08.3.1 Market Size and Forecast

08.4 Global Mobile Advertising Market in APAC

08.4.1 Market Size and Forecast

08.5 Global Mobile Advertising Market in Latin America

08.5.1 Market Size and Forecast

09. Key Leading Countries

09.1 US

09.2 UK

09.3 Japan

10. Buying Criteria

….Continued

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