Homeowners come and go all the time. Perhaps they’ve been relocated due to a change in jobs or want to move closer to family. Maybe they’re looking for a larger house or downsizing to a smaller condo. Whatever the reason, HOA communities may find that they have available properties waiting to be filled. Kuester Management Group has released a statement to the press regarding ways HOAs can make their developments more attractive to potential buyers.
“Buying a townhouse or single family home is a big decision,” says Bryan Kuester, President of Kuester Management Group. “Homeowners put a lot of thought into where they want to live, the type of home they’re looking for, and what different neighborhoods have to offer. The HOA can take steps to boost its appeal and make these decisions less stressful for homeowners.”
One of the best things that HOAs can do is make information readily available, says Kuester. Keep the association website up-to-date and provide essential information that home buyers will be looking for. Highlight the attractive features and amenities available in the community and the types of events that are held. Let visitors know which local schools children attend, how close major interstates are, and what is nearby that they may be interested in. Also, make sure there are welcome packets ready to go and that local real estate agents have essential information, documents, and contacts as well.
The HOA can also ensure that its landscapers, maintenance crews, and homeowners are keeping up with necessary tasks to make the community more appealing. Freshly trimmed lawns, beautiful flowers, tidy community areas, safe playgrounds and recreational areas, and well-maintained facilities let them know what they can expect living there. Take pride in the way the neighborhood looks.
Positive word-of-mouth communications can also be beneficial, says Kuester. When homeowners are happy with where they live, they are more likely to recommend it to others. The HOA can encourage homeowners to share listings with family, friends, and connections to increase interest. Plus, they have the opportunity to have people they know living nearby and creating an even better community. Homeowners can also answer questions about what it’s like living in the neighborhood, the HOA fees, and how things work, or direct people to the association site for more information.
HOAs can work with their property manager to increase the appeal of the neighborhood and build stronger relationships with homeowners. A well-managed HOA can play an important role in a homeowner’s decision to buy. Kuester Management Group provides high quality services to HOA communities throughout the Carolinas helping to create more attractive neighborhoods.
Kuester Management Group, a division of Kuester Companies, works to protect property values and enhance the quality of life in each of its managed communities. Providing a full range of association management services, Kuester Management Group has worked to foster strong, resilient, and unified communities across North and South Carolina. The company is proud to offer on-site property managers, all zealous for building strong communities meant to stand the test of time. More information is available at www.kuester.com or @KuesterCompany.