According to an article on Yahoo Small Business, 78 percent of small business owners believe social media and content are the future of marketing. This percentage, according to Amanda E. Clark, CEO of Grammar Chic, Inc., does not accurately depict the emphasis business owners put into Internet marketing.
“It seems that just about every small, local business owner is interested in social media campaigning and online marketing. Most go as far as creating a Facebook page, though few put the resources and manpower in place to actually take advantage of online advertising and customer networking,” Clark said.
Social media and content marketing are not new ideas. But according to Clark, these strategies evolve so often it is difficult for businesses to see realistic benefits. To help, Clark has set up Grammar Chic, Inc. to maintain and create content for its small business clients’ online assets. This includes social media outlets, websites, blogs, and other marketing platforms.
“A lot of small, local businesses are nervous when it comes to social-content marketing. It’s uncharted waters for many of them, which is why more companies than ever are working with external marketing agencies,” Clark said.
Grammar Chic, Inc. is one such outsourced marketing company that helps small businesses reinvigorate online advertising through content marketing and social media. The goal, according to Clark, is to leverage a small business’ local connections to bring existing, supportive customers. Next, these followers need to be convinced to share and support content that goes out to prospective followers. In the end, a small business’ social media outlet becomes an interactive place for it to brand itself, share promotions, and keep its community updated.
“We use different strategies for each client based on what platforms we believe will work for them,” Clark said.
Between Facebook, LinkedIn, Twitter, Pinterest, Google Plus, Instagram, and other social networking sites, Grammar Chic, Inc. frequently blogs and creates website content for clients. Combined, these online assets position these businesses higher on local search results to increase positive exposure.
According to Clark, one misconception small businesses have with online marketing is that it is expensive. On the contrary, Clark reported that an outsourced agency like Grammar Chic, Inc. is able to cut down on a company’s marketing budget because it has the resources, personnel, and experience to increase marketing efficiency and ROI.
To see how Grammar Chic, Inc. has coordinated small business campaigns, visit Lake Wylie Pet Resort’s Facebook page or All About Cleaning, two small businesses with local interests that have seen great success with Clark’s content marketing team.
A professional writing company located in Charlotte, North Carolina, Chic Marketing by Grammar Chic, Inc. is passionate about helping its clients shine through superior content. The team employs all in-house, American writers who are seasoned and adept in content marketing, social media marketing, Web content writing, blogging and more. Grammar Chic’s CEO, Amanda E. Clark, is a nationally known thought leader in digital marketing and copywriting. To learn more about Grammar Chic, Inc. and the services it offers, visit www.grammarchic.net. Interested individuals are invited to “like” the company’s Facebook page and follow @GrammarChicInc on Twitter.
Company Name: Grammar Chic, Inc.
Contact Person: Amanda Clark
Email: Send Email
Address:3499 Fallowbrook Forest
Country: United States