The global invisible orthodontics market is anticipated to register steady growth by 2022. Factors such as high prevalence of malocclusion and rising need of dental services among geriatric population can boost the global market. High demand for cosmetic dentistry procedures can propel the market during the forecast period (2018 to 2022).
Growing acceptance of aesthetic procedures among both men and women to straighten their teeth is expected to drive the market in the coming years. These orthodontic procedures include cleaning, shaping, and reconstruction of teeth and can be performed using cosmetic dentistry. In addition, methods like dental whitening, bonding, enamel shaping, and veneers help enhance the appearance of teeth. Adoption of these procedures is poised to drive the global market over the forecast period.
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Additionally, rising use of computer-aided design technology is anticipated to be one of the major driving factors for the invisible orthodontics market. Technological advancements in CAD/CAM technology has empowered the vendors to develop dental orthodontics in different designs depending on the size, shape, color, and type of the material. This technology allows personalization of dental procedures according to the oral anatomy of the patients and to support accurate placement of aligners and braces. Therefore, the effective procedure and reduction in the overall recovery time can be achieved with this technology.
The utilization of nanoparticles for developing next-generation invisible orthodontics is considered as one of the upcoming trends to boost the market in the forthcoming years. However, the factors like absence of oral healthcare facilities in rural areas and low accessibility to oral healthcare in emerging countries may restrain the market growth.
The worldwide invisible orthodontics market can be segmented on the basis of product, end-use, and region. As per product, the market can be fragmented into clear aligners, lingual braces, and ceramic braces. On the basis of end-use, the market can be split into dental and orthodontic clinics and hospitals. Geographically, the market can be divided into Americas, Asia Pacific, Europe, and Middle East and Africa (EMEA).
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The Americas is expected to lead the market in terms of overall share during the forecast period. Factors such as technological advancements in dentistry, growth in elderly population, high awareness among the individual regarding oral healthcare, and growing insurance coverage are expected to drive the regional market. In addition, high demand for cosmetic dental procedures can further boost the regional market over the forecast period. Approximately 96% of the U.S. working person think smile is an important facial/aesthetic appearance. This factor is expected to drive the demand for these procedures in near future.
Asia Pacific invisible orthodontics market is likely to showcase rapid growth in the coming years due to high population density, gradual advancements in dentistry, and commonness of dental disease in the region. In addition, rapid advancements in healthcare infrastructure and growing medical tourism are expected to fuel the regional market growth over the forecast period.
Prominent companies in the invisible orthodontics market include AMERICAN ORTHODONTICS, ClearCorrect, Align Technology, Danaher, and Dentsply Sirona. Most market participants are emphasizing on gaining traction in the market by putting efforts in research and development (R&D) and product innovation. They are also focused on expansion of their geographical reach through strategic alliances and mergers and acquisitions (M&A).
For instance, Align Technology, Inc. recently inaugurated an Invisalign treatment planning facility in Cologne, Germany. This space is expected to offer training facility to Invisalign doctors within the German-speaking market. The Invisalign system is the clear aligner system used for straightening teeth in adults and teens. The treatment comprises a series of clear, custom, and removable aligners which slowly move teeth and straighten them over a certain course of time.
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