Global Ad BlueMarket – Overview
Ad Blue is a high purity urea solution having high quality solution. Harmless and easy to use Ad Blue Solution is used in a large goods vehicle such as van, tractor or off-road vehicle equipped with SCR technology (Selective Catalytic Reduction system) to reduce emissions of harmful nitrogen oxide (NOx) exhausted from diesel vehicles. Ad Blue, a colorless, clear non-flammable and non-explosive ecofriendly liquid converts harmful NOx exhausted from a diesel vehicle into harmless nitrogen and steam, thus remarkably reducing the emissions of nitrogen oxides (NOx) which is majorly contributing to atmospheric pollution and known to aggravate asthma. In a nutshell Ad Blue works as catalytic Converters for diesel vehicles.
According to a recent study report published by the Market Research Future, The global Ad Blue market is expected to experience a striking growth in terms of value, with a steady CAGR during the forecast period, which is supported largely by the increasing adoption of SCR in diesel vehicles.
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Growing consumer demand for better fuel efficiency is encouraging automobile buyers to do more investment in diesel engine vehicles. Unlike petrol engines where normal catalyst reduces CO, NOx and Hydrocarbon can be reduced by a SCR catalyst which involves usage of Ad Blue. Some characteristics of Ad Blue include suspensions, corrosiveness, crystallization and Not ADR classified. It is widely used for applications in large diesel vehicles. In 2011, the NOx reducing emission legislation came into picture for the off-road or heavy diesel vehicles sector. And off-road manufacturers had already opted for the SCR technology. Additionally the passenger car industry has also selected the combination of SCR-catalyst technology and AdBlue in a wide range of cars which dictates a wide and striking growth for Ad Blue Market. Moreover, level-3 regulation introduced by Environmental Protection Agency of the US aims at targeting significant reduction in poisonous gases and offers guidelines to improve fuel efficiency of diesel engines. This, coupled with rising automobile sales across the globe, is expected to provide impetus to the demand for diesel exhaust fluid. Furthermore, introduction of hybrid selective non-catalytic reduction (SNCR) and selective catalytic reduction (SCR) technologies, which are cost-effective solutions involving low capital cost as well as operational cost, are further projected to propel the growth of global diesel exhaust fluid market consecutively driving the Ad Blue Market during the forecast period.
Global Ad BlueMarket – Major Player
The key strategies traced from MRFR analysis of recent developments of the key players include Product Launch, Agreement & Partnership, Acquisition and expansion. For instance
Bosch one of the renowned automobile industry introduces intelligent sensor systems to reduce the cost of equipment and to support research projects with the help of robust multi-sensor technology. It is also planning to expand in North America due its growing economy in automotive sectors.
Some of the major players in Global Ad Blue Market include Shell, BASF, Bosch, Daimler AG, Fiat group automobiles, Nissan chemical, Komatsu, Kruse Automotive, Alchem AG, Mitsui Chemical, and Yara among others.
Global Ad BlueMarket – Segmentation
Ad Blue Market can be segmented in to 3 key dynamics for the convenience of the report and enhanced understanding;
Segmentation By Type: ComprisesPackaging, Equipment
Segmentation By Application: Comprises Railway, Commercial Vehicle, Non-road mobile machines and others
Segmentation By Method: Comprises on SCR, EGR, Post combustion.
– Segment Packaging – by Type is further segmented as Packets, containers, Cans and Drums.
– Segment Equipment – by Type is further segmented as Filling equipment, Tanks, Pumps, Pistols, and Adaptors.
– Segment Pre combustion – by Method is further segmented as Inter cooling, Swirl and reduction of oil consumption
– Segment Post combustion – by Method is further segmented as SCR, Particulates filters, EGR
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Global Ad BlueMarket – Synopsis
despite a challenging economic climate globally growth in the heavy and medium-duty and infrastructure development means the industry is ready to cope with this demand, with a comprehensive and growing pump network and an increasingly specialized and efficient supply chain as scale economies kick in. However in many respects the market faces uncertain times, this is partly a function of pace of this growth and the increased breadth of legislation as passenger cars and light-duty vehicle standards take hold, and also as diesel technology for passenger cars continues to come under scrutiny, especially after the diesel emissions cheat crisis.
Global Ad BlueMarket – Regional Analysis
The Europe is dominating the Global Ad Blue market followed by Asia-pacific due to increase in consumption from the on-road heavy, medium and light duty vehicles, passenger cars segments as well as non-road mobile machinery sectors such as agricultural, construction, forestry and mining equipment. Also, improvement required in air quality for the benefit of public health and environment is also driving the usage of Ad Blue in the vehicles in the region.
Asia-Pacific is the emerging region in Global Ad Blue market due to growing urbanization, increasing awareness about harmful effects of fuel combustion for the environment, and government initiatives to support the growth of automotive sectors. China and Japan are the emerging countries in Asia-Pacific region because China is changing and developing its technical expertise with the help of new and emerging techniques and strict regulations imposed by the Government.
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